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Impact of organizational communication in enhancing work effectiveness in local government entities

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par Daniel Ibyimanikora
University of Rwanda - A0 2015
  

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3.3 Sources of data

A source is one of the materials that the researcher uses for collecting information during the investigation» (Paige Wilson, 1989:2) the sources of data are both primary and secondary data.

3.3.1 Primary data collection

According to Churchill, L., (1992:182) primary data refer to information collected specifically for the purpose of the investigation at hand. Methods of primary data collection used to obtain the part of relevant information on the topic. According to Williamson et al. (1982:173), this method involves interview guide for all respondents to facilitate deeper discussions in depth assessments of the situation.

In order to obtain the primary data, then I will be using the interview and observation. In this step of primary data collection, (Rinjit 2005:136) observation is systematic and purposeful of selecting ways of watching and listening to an interaction or a phenomenon as it takes place. It has two types; participative and non participative observation, but due to a short time of research, is prefer to use the non-participative observation because I can't get enough time to share the life with the respondents.

According to Shankar (2006:56), Observation is one of the principle techniques of research in social sciences. Some of the difficulties arising from the use of interview in data collection can be overcome by combining Observation with interviewing .Science begins with observation and must ultimately return with observation for its final validation. This is chosen by the researcher in order to know how the information is given through communication in both officials and citizens in TUMBA sector.

Rinjit (2005:141) the interview as a common used method to collect information from the people is classified into structured or unstructured interview. I decided to use the unstructured due to the fact that it gives the freedom to the interviewee for the reason that you can raise the question and raise an issue that occur at the moment depending on what comes to mind in the context of discussion and get the answer.

3.3.2 Secondary data collection

Churchill (1992:182) Secondary data is information not gathered for immediate study at hand but for other purposes. Secondary data of this study were obtained from UR library, library CASS, MINALOC, the Presidential Order n° 28/01 of 06/7/2009, Organizational Structure- Rural Sector Type -April 2009, Report of Tumba Sector population 2011

For Kumar (2005:136) in order to collect data, I will use the documentation, whereby reading the government publication, client histories, national census, personal records, service records, and earlier research. Williams, T., (1982:155) asserts that «Analysis of available records may be the only way to obtain qualitative data». And Bailey (1979:266) argues another sources of data is the analysis of documents. This instrument is helpful to the researcher to get information from other researchers.

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