Appendices I
Questionnaire sample
I. Personnal information
a. Gender
o Male
o Female
b. Age
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|
|
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o
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18 -
|
25
|
|
o
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26 -
|
35
|
|
o
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36 -
|
45
|
|
o
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46 -
|
50
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o
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50+
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c. Situation
o Married o Divorced
o Single
o Other
d. Do you have Children ? o Yes
o No
e. What is your Place of living
o City center
o Country
o Suburbs
f. What is your level of Income (per month)
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o
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>1500
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o
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1500 -
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2000
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|
o
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2000 -
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2500
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|
o
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2500 -
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3000
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|
o
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3000 -
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4000
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o
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< 4000
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g. What is your Level of education o High school
o Some College
o College degree (AS or BS) o Master degree and higher
h. What is you Socio-professional group?
o office employee
o worker in industry o Manager
o company owner o student
o corporate executive o self-employed
o other
i. What is your Employment status o Full time
o Part time
o Unemployed
j. Household size o 1 - 3 o 4 - 7 o 7+
II. Environmental conern ? / knowledge green
?
o How would you rate your knowledge about the ecology? (0 is you
don't know it
at all and 7 is you know it very well)
0 1 2 3 4 5 6 7
o If you don't know it well, what is ecology for you?
· natural product / healthy product / vegetarian / diet
/ without pesticide/respectful of the environment
o I feel concerned with environmental problems
? Strongly agree / agree / disagree / strongly disagree
o Today seriousness of environmental problem is exaggerated
? Strongly agree / agree / disagree / strongly disagree
III. Consumption of green products
o I'm aware of any products which are designed with environmental
issues ? Strongly agree / agree / disagree / strongly disagree
o I consider the effect on environment as a consumer before
purchasing ? Strongly agree / agree / disagree / strongly disagree
o I think that buying green help fighting against environmental
problems ? Strongly agree / agree / disagree / strongly disagree
o I think that companies develop sustainable product lines
primarily to attract new customers
? Strongly agree / agree / disagree / strongly disagree
o I prefer eating wealthy even if it's more expensive
? Strongly agree / agree / disagree / strongly disagree
o I will consider buying products because they are less
polluting
? Strongly agree / agree / disagree / strongly disagree
o I plan to switch to a green version of a product
? Strongly agree / agree / disagree / strongly disagree
o I will consider switching to other brands for ecological
reasons
? Strongly agree / agree / disagree / strongly disagree
o I have already consider or bought green products
? Strongly agree / agree / disagree / strongly disagree
o when buying green which criteria seem the most important? ?
health/environment/quality/efficiency/natural
o Where do you usually buy them?
· Supermarkets smaller retailers organic stores
· Farmer's market health food store internet
o What kind of products are you buying?
· Food / beauty / cleaning products
o If no, why ?
· reduced performance/don't trust/not aware/too
expensive/quality/other
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