2.7 Constraints and limitations
2.7.1 Time, money and workforce
As it was briefly explained in the previous section, the most
important constraints were time and the cost. As this study was conducted
during a limited period of time, the researcher couldn't gather as much
information as she wanted for this research; the study was conducted with tools
and methods that were feasible during this period.
Due to the different constraints, the methodology is certainly
not the most accurate according to the topic but the researcher has tried to
overcome them by using a methodology which would allow getting the most
representative information in a limited period of time.
For this study, the researcher opted to use this research method
considering the objective to obtain first hand data from the respondents.
![](The-determinants-of-green-consumption-a-study-of-socio-demographics-factors-as-determinants32.png)
2.7.2 Sampling
As the researcher used a non probability sampling in order to
gather information, a proportion of the population was not sampled. As a
result, the sampled used in this research may not represent the entire
population accurately.
2.7.3 Online questionnaire
In addition, as the researcher has decided to do an online
questionnaire, there were various disadvantages, mostly technology bias. In
fact, firstly the potential respondents must have an email address or internet
access and know how to use it in order to answer the questionnaire. Secondly
there can be an age / gender bias due to varying experience with internet.
Lastly, with online questionnaire we may not include non-internet users.
Therefore, the results of this research can't be generalized
to the entire population. As a consequence, the researcher wants this research
to be seen more like a guidance / overview for the reader, in order to give
information about the determinants and those variables.
![](The-determinants-of-green-consumption-a-study-of-socio-demographics-factors-as-determinants33.png)
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