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Project selection and management in international development organisations

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par Landry Iragi Mugaruka
University of Hertfordshire - MSc. Project Management 2014
  

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2.1.4 Project Selection Tools and Techniques

Project selection tools, techniques and models are used by the project selection team to evaluate both the qualitative and quantitative characteristics of a given project or a group of projects. Their aim is to help the project selection team select the project or group of projects that is consistent with the strategic goals of the organisations. Souder (1973) identified five criteria for project selection models:

- Realism: the model should reflect the organisation's objectives and be applied throughout. The model should also take into account the resource availability within the organisation

- Capability: the project selection model should be able to deal with uncertainties

- Flexibility: the project selection model should give clear results and be easy to modify when responding to specific changes.

- Ease of use: The project selection model should be convenient, easy to understand and use without requiring special interpretation.

- Cost: the cost associated with using the select project selection model should be low relative to the cost of the projects and less than their potential benefits.

Meredith and Mantel (2010) argue that there are two types of project selection models:

- Numeric project selection models: they use numbers as inputs but the criteria they measure can be either objective or subjective.

- Non-numeric models: they do not use numbers as input.

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Furthermore, Cooper et al. (2001) broke down the project selection models into five categories when discussing their popularity and dominance for project selection and portfolio management:

- Use of financial methods: financial models are used to rank projects against each other by determining their expected economic value

- Use of strategic approach: these approaches are concerned with the allocation of resources in the different strategic buckets or categories within the organisation

- Use of scoring models: these models are used as a ranking and prioritization tool with the project scores used to rank projects against each other. The criteria mainly used with the scoring models are the strategic fit, financial rewards and the risks.

- Use of bubble diagrams: these diagrams are used to support the decision making process.

- Use of check list models: check lists act as a supporting tool and are employed to make Go/Kill decisions on individual projects.

Their study showed that organisations tend to use a combination of tools, techniques, methods and models instead of one alone to boost their chances of selecting good projects for their portfolios.

2.1.5 Decision Support for Portfolio Selection

Having understood the aim of the project portfolio selection process, one important question still has to be answered; which project or group of projects should be included in the portfolio? Different tools and techniques are available for project portfolio selection hence making it easier for an organisation to select the one that best matches its purpose. There is however a lack of framework that would arrange both these tools and techniques in a logical manner. It is therefore important for an organisation to adapt or develop a framework that can used to evaluate project proposals and select a portfolio which is in-line with its strategy (Sommer, 1999). Difficulties that are associated with project portfolio selection are often caused by the following factors according to Ghasemzadeh and Archer (2000): (1) multiple and often conflicting objectives, (2) qualitative project objectives, (3) uncertainty and risks which affect projects, (4) an unbalanced portfolio in terms of factors such as risk and completion time, (5) independence amongst projects and (6) an enormous number of

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feasible portfolios. It is important to develop a framework that aims to address all these difficulties and at the same time takes advantage of the different tools and techniques available. The frameworks that will be presented in this section are the most widely cited in literature:

2.1.5.1 Cooper's Framework for Strategic Portfolio Management Cooper (2005) proposes a hierarchical process made up of two levels of decision making for project portfolio selection. These two levels answer the following questions:

- Where should the business/organisation spend its funds?

- How should the resources be split across the different projects? - What specific projects should be taken on board?

Figure 1 Cooper's Strategic Portfolio Management Framework

The first level of Cooper's Framework called the Strategic Portfolio Decisions is concerned with the strategy that the organisation will follow when selecting projects for its portfolios and how the organisation's resources will be utilised. This level helps in the establishment of a Road Map for project portfolio selection in the organisation. The second level of Cooper's Framework called Tactical Portfolio Decisions is concerned with project selection, prioritization and resource allocation. Projects are

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looked at individually on this level following the strategy set on Level 1. Different tools and techniques are used on this level to select the right projects that fit the agreed portfolio's strategy.

2.1.5.2 Archer and Ghasemzadeh Framework

To address the difficulties mentioned earlier, Ghasemzadeh and Archer (2000) propose a framework which combines methods commonly used when selecting projects for a portfolio because of their desirable decision support characteristics. This framework is made up of two main phases: the Pre-process stage and the Post-process stage; each made up of sub-stages.

Figure 2 Archer and Ghasemzadeh Framework for Portfolio Selection

The pre-process stage provides a guideline for the general project portfolio selection process and helps the organisation in determining the strategic focus of the portfolio and its resource constraints. This stage also helps in the selection of a methodology including the different techniques that will be used for the project portfolio selection. The following sub-stages make up the Pre-process stage:

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- Pre-screening stage: during this stage, projects proposals are analysed and only the projects that fit the strategic focus of the organisation will be selected

- Individual project analysis: during this stage, a set of parameters such as net present value or internal rate of return will be calculated for each individual projects then used to compare the selected projects

- Screening: attributes from the previous two sub-stages are examined during this stage to eliminate any project that does not meet the pre-set selection criteria.

The aim of the Pre-process stage is to eliminate projects that do not fit the organisation's strategic goals and objectives therefore making it the work of the project committee easier. The Post-process stage consists of the following subprocesses:

- Optimal portfolio selection: projects are matched against different objectives set for the portfolio while at the same time considering factors such as the organisation's resource availability, project timing, etc.

- Portfolio adjustment: during this final stage, the decision makers apply their knowledge and experience to balance and make adjustments to the portfolio by adding and deleting projects.

Archer and Ghasemzadeh's Framework for project portfolio selection support Cooper (2005)'s critical factors for project portfolio selection, i.e. alignment with corporate strategy, value maximization and right balance and mix of projects.

2.1.5.3 Englund and Graham Framework

Englund and Graham (1999) framework is based on a study they conducted at Hewlett-Packard and is concerned with selecting projects for their strategic emphasis therefore creating an environment for successful projects within the organisation. This framework consists of a series of steps that help link projects to the organisation's strategy and it can be applied to any type of organisation.

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Figure 3 Englund and Graham Framework for Portfolio Selection

The focus of the framework is on developing cooperation across the organisation to fulfil the overall strategy of the organisation. The following four steps make up this framework:

- What the organisation should do: This step is concerned with the identification of the people who will be deciding which projects should be taken on board and the overall goal (s) of the whole portfolio. Projects are also put into different categories to facilitate their analysis by the project selection team. This idea of categorising projects is similar to Cooper (2005)'s Strategic Buckets which give the organisation a clear picture of what it is involved in. Furthermore, criteria should be set within each category to assess whether or not a given project is in line with the agreed goals of the portfolio.

- What the organisation can do: this step is concerned with the evaluation of projects by the project selection team through analysis and debate with a focus on the characteristics of the projects. As a result of this evaluation process, certain projects will be eliminated while others will be adjusted in respect with the priorities set in the strategy. The second part of this step is concerned with the identification of the resources both within and outside the organisation that will be required when implementing the projects.

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- Analyse and decide on projects: a comparison between the estimated resources and the available resources is done during this step to prioritize the selected projects with a focus on their benefits. Different project selection tools and techniques can be used during this step but the authors suggest that using the Analytical Hierarchy Process is the better alternative.

- Implementation: the selected projects can finally be implemented following a well-defined plan that will serve as a guideline for the management team when allocating resources and monitoring progress and change.

2.2 International Development Organisations

2.2.1 Nature of International Development Projects (ID)

International development projects are concerned with poverty alleviation, living standards improvement, environment protection, capacity building and the development of basic physical and social infrastructure (Khang and Moe, 2008). Ika (2012) argues that international development projects are technical, social and political undertakings. They are social because they aim to improve directly or indirectly the wealth of the population and political because the choice of project's options often results from a political decision made by either the International development agency, the donors or the local political leaders or policy maker (Diallo & Thuillier, 2004, 2005). International development projects can be blueprint (physical capital-based) projects or process (human-capital-based) projects (Bond and Hulme, 1999; Ika and Hodgson, 2010). Blueprint projects are typical infrastructure projects that provide a package of goods and services for low income beneficiaries (Morgan, 1983) while process projects include projects that deal with education, health and capacity building. The social objectives of International development projects are less tangible and have less visible and measurable objectives when compared to projects in other sectors. This intangibility of project deliverables requires the development of a new body of knowledge or the adaption of the existing body of knowledge to help monitor the implementation of International development projects. International development projects also have a variety of stakeholders which makes them very complex as it was observed by Youker (1999).

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They usually involve three separate stakeholders namely: the funding agency which finances the project but does not benefit from its outputs, the implementing unit which is in charge of managing project activities from the initiation phase to its completion, and the targeted beneficiaries who actually benefit from the project's outputs. Like other types of projects, International development projects have a life cycle that has been discussed widely in literature (Baum, 1970; Rodinelli, 1976; Youker, 2003; Ahsan and Gunawan, 2010; Londoni and Corti, 2011). A six steps cycle that provides a well-defined structure and direction for project activities while keeping the focus on the development objectives of the projects was proposed by Baum (1970, 1978). These steps are namely: identification, preparation, appraisal, negotiation, implementation and supervision, and evaluation. Radinelli (1976) however, suggest that well-planned international development projects should follow a ten steps cycle: Identification and definition, Formulation, preparation and design, Appraisal, Selection, negotiation and approval, Activation and organisation, Implementation and operation, Supervision , coordination and control, Termination and completion, Dissemination of output and transition to normal administration, Post-evaluation and follow-up. Due to the nature of International development projects, Youker (2003) suggests that their life cycle should consider both the Donor side of the implementation and the beneficiaries. He argues that the Identification phase of the cycle should be carried out by both the donor organisation and the beneficiaries to ensure that the projects identified meets their needs.

2.2.2 Approaches to managing International Development Projects Two main frameworks exist for managing International Development projects: the Logical Framework Approach (LFA) and the Project Management for Development Professionals (PMD Pro).

The Logical Framework Approach was developed for the United States Agency for International Development (USAID) in the 1960's and was described as a set of interlocking concepts used together to develop well-designed, objectively-described and evaluable projects (Rosenberg and Posner, 1979, cited in Hermano et al., 2013). The Logical Framework Approach was introduced to (NORAD, 1999):

- Assist projects in establishing clear and realistic objectives

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- Provide a basis for monitoring and evaluation and make planners think in evaluator terms

- Improve communication between donor and recipient.

The Logical Framework Approach proposes seven steps for planning development projects: participatory analysis, problem analysis, objective analysis, alternative analysis, identification of project elements, development of assumptions, and identification of project indicators. The first two steps are concerned with the identification of the group or groups that will be affected by the project and the problem that will be addressed. The third and fourth steps are concerned with the transformation of the problem identified into project objectives and the assessment of the different options available for the project (technical, financial, environmental, etc.). The remaining three steps form the project planning matrix of the Logical Framework Approach and are concerned with the identification of the project goal, purpose, outputs, activities and inputs. A description of the conditions outside the control of the project that have to be met in order for the project to succeed and the performance standard that have to be reached in order to achieve them should also be provided. Despite its wide popularity in the development sector, the Logical Framework Approach has been criticized in literature for various reasons (Crawford and Bryce, 2003; Ika et al., 2012; Hermano et al., 2013). These critics have highlighted the lack of body of knowledge of the Logical Framework Approach in the monitoring and evaluation phase of the project lifecycle has being its major drawback. Crawford and Bryce (2003) identified the following four limitation of this framework: (1) the absence of time dimension; (2) the inappropriateness of assigning efficiency-level objectively verifiable indicators; (3) the inadequacy of the means of verification; and (4) the static nature of the Logical Framework Approach. The application of well-known project management standards to the Logical Framework Approach has also been proposed as a possible means of addressing its limitations (Hermano et al., 2013) in order to improve the performance of International Development projects but as Khang and Moe (2008) observed, the uniqueness of international development projects make the application of standardized tools and methods difficult.

The Project Management for Development Professionals framework (PMD Pro) was developed in 2010 by the Project Management for Non-Governmental

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Organisations (PM4NGOs) International Group. This framework provides guidelines for managing international development projects and it is based on two assumptions: (1) project managers in the international aid industry share similar challenges; (2) project managers in the international aid industry can learn from project managers in other sectors. The PMD Pro is organised into four sections (PMD Pro, 2013): Projects in the Development Sector, Phases in the Life of a Development Project, Project management Disciplines, and Adapting the PMD Pro. The first two sections of the framework are concerned with the roles and responsibilities of the project manager when managing international development projects and the importance of having balanced project management throughout the lifecycle of international development projects. The last two sections are concerned with the array of project management disciplines that the project manager must apply throughout the lifecycle of international development projects and how the PMD Pro approach can be adopted by a development organisation. PMD Pro has been described as an extension of the Logical Framework Approach by Hermano et al. (2013) in that it mixes the Logical Framework guidelines with tools contained in the widely used project management bodies of knowledge. The PMD Pro is built around five principles:

1. Project management is balanced: equal rigor should be applied throughout the project lifecycle

2. Project management is comprehensive: project management disciplines should be used to manage all the work of the project

3. Project management is integrated: all the project management aspects should be aligned and coordinated to ensure that project elements run smoothly

4. Project management is participatory: the different stakeholders should be involved during the project implementation to improve quality, ensure transparency, increase human capacity and strengthen stakeholder buy-in

5. Project management is iterative: the project management processes should be revisited and repeated throughout the lifecycle to ensure that the project is still relevant

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2.2.3 Critical success factors for International Development Projects Literature on success factors and criteria for international development projects is scarce which makes the identification of success criteria in this sector difficult. An exploratory study of the success criteria for international development projects in sub-Saharan Africa conducted by Diallo and Thuillier in 2004 was the first empirical research on the subject. Their research assessed project success as perceived by its key stakeholders: the project coordinator, task managers, supervisors, project team, steering committee, the beneficiaries, and the population. The resultant set of criteria identified from the research include beneficiaries' satisfaction, conformation of goods and services produced to the project documents, achievement of project objectives and completion of project within time and budget. Khang and Moe (2008) later grouped the success criteria identified by Diallo and Thuillier for international development projects into three main categories: Competencies, Motivation, and Enabling Environment. Competencies relate to the project manager and the project team members and are directly linked to their ability to perform project tasks successfully. The competencies can be technical, interpersonal and administrative. Motivation relates to the willingness to perform and the dedication to the success of the project by the project manager and the project team members. Motivation and competencies go hand in hand in this case because without motivation, competencies will have no impact on the project. The enabling environment refers to the relationship between the project's internal and external environment. An enabling environment will provide adequate support from the key stakeholders to the project manager thus facilitating the implementation of the project. Furthermore, Hermano et al. (2013) identified seven critical success factors for international development projects that they later used to compare the Logical Framework Approach to the Project Management for Development Professional (PMD Pro) approach. The success factors they identified are also based on Diallo and Thuillier's research and other researches on success factors for development projects. They identified the following success factors: team building, local environment, implementation approach, learning opportunities, policy characteristics, availability of resources, and stakeholders/beneficiaries' satisfaction. Team building is concerned with the characteristics of the project team members as mentioned by Khang and Moe (2008) and the impact that proper competencies mixed with motivation can have on the implementation of international development projects. As Youker (2003) observed,

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the environment in which development projects are implemented is quite complex and uncertain therefore using `'what if» scenarios when selecting the right implementation approach becomes necessary. Transferring knowledge to the beneficiaries is viewed as one of the most important goals of international development projects therefore creating learning opportunities is crucial. The implementation of international development projects must take into account the characteristics and plans of the country in which the project is being implemented (Rosenberg and Posner, 1979) therefore understanding local policies with contribute to the successful implementation of development projects.

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