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Influence of an ERP system on the value chain process of multinational enterprises (mnes)

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par Bosombo Folo Ralph
University of Johannesburg - Master in business administration (MBA) 2007
  

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CHAPTER 7: CONCLUSIONS AND RECOMMENDATIONS FOR FUTURE RESEARCH

7.1 Introduction

While the previous chapter described both the qualitative and empirical results of this study, this chapter will focus on the main contribution of this descriptive study. Final conclusions are drawn on the factors of an ERP software influencing the MNEs' value chain system, as well as general recommendations for future research.

The overall goal of this study was to assess ERP systems through the value chain approach in order to link both concepts technically and strategically, and to equip any MNE or corporation with the necessary knowledge and skills about an ERP system before its implementation. The different objectives of this study were achieved qualitatively, through the literature review of ERP system theory in relation to the value chain approach. This allowed the researcher to assess Axapta software attributes discussed in the case study according to the value chain approach and ERP system. The issues highlighted in the study were supply chain factors which facilitate the evaluation of ERP software and the positioning of the value chain approach as an integrative tool to assess ERP software architecture and configuration. It was found that ERP systems and the value chain approach strengthen and integrate the business processes of MNEs.

Through this study the value chain system and ERP systems were linked. This empowered the researcher with the knowledge to compile a methodical approach of ERP system requirements in order to achieve objective 5 of this study, as discussed later in this chapter. The value of this study is that it will assist any organisations that are migrating towards ERP system software with a technical assessment during the selection and evaluation phases of ERP systems. This methodical approach will allow organisations to obtain compatible and suitable ERP system software that relates to their objectives, structure and type before the ERP system life cycle (adoption decision, acquisition, implementation, use and maintenance, evolution and retirement) starts, as discussed in section 3.9 by Esteves and Pastor (in Bernroider & Tang, 2003:5). The empirical study was conducted to test the knowledge of the employers and employees of ERP software, strategy and the value chain. The conclusion reached relating to the self-administered survey is that the employees and employers of the organisations in this study were aware of ERP systems due to education programmes and sufficient funding being made available for the training.

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7.2 Achievement of the objectives

7.2.1 Primary objective

The primary objective was to determine the extent to which ERP software could facilitate integration in the MNE value chain process. This was achieved through the assessment of an ERP system, i.e. the Axapta software value chain system as an integrative IT tool relating to the value chain approaches in accordance with ERP system theory. The elements that were investigated as part of the primary objective include:

· An ERP system that relates to the value chain system architecture and configuration;

· Integration, multifunctionality and modular capability;

· E-business components; and

· ERP system characteristics and database server.

From the findings, it can be concluded that all the elements mentioned above are very important in order for ERP system software to integrate an MNE's value chain. Thus, ERP systems, i.e. Axapta software, conform to the different value chain approaches discussed in sections 6.2.5.1 to 6.2.5.6. Moreover, in accordance with the overall approach of the value chain discussed in chapter 2, the various elements of ERP system theory discussed in chapter 3 were linked under sections 3.5.1, 3.5.2, 3.6.2 and 3.7.1. This constitutes the basis of the outcome of this study as shown in sections 6.2.1 and 6.2.5, and answers the hypotheses 1, 4, 5 and 6 (H1, H4, H5 and H6) of this study.

In light of the above, MNEs considering implementing an ERP system should seriously consider the statements below:

· ERP software architecture and configuration selected for the adoption must be built on the MNE's strategy, thus allowing the organisation to align its strategy with the ERP system.

· The ERP system selected must be multifunctional, flexible, open and modular.

· The ERP system selected must be a value chain system, which encompasses within it the generic modules and activities of the different value chain approaches. These could be tailored, customised and parameterised to suit the organisation structure, objectives, type and value chain.

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· The ERP system selected must have a programming language and client/server architecture.

· The ERP system adopted must be incorporated with the e-business components, such as the Internet, to allow the organisation to collaborate and connect with customers, vendors, partners, or employees and SBUs via the Web, Windows, WAP, Wireless, VAN, LAN and XML.

· The ERP system selected must have multiple databases, it must be an all-in-one product and have foreign language and foreign currency capabilities. These could position an organisation to operate in any of the geographical areas.

· The ERP system selected must include an outsourcing application and electronic data interchange.

7.2.2 Secondary objectives

The secondary objectives of this study cover the technical part of this research, i.e. positioning the value chain approach as a strategic IT tool for ERP software assessment. In addition to the strategic supply chain, factors need to be considered in the evaluation of an ERP system that relate to the value chain's functional activities before adoption and acquisition. To achieve the secondary objectives of this study, the use of a strategic IT plan was discussed along with the value chain approach in chapter 2, linking ERP system theory in chapter 3 with the comparison of Axapta software attributes in a case study in chapter 4.

The elements that were investigated as part of the secondary objectives 1, 2, 4 and 5 included:

· The use of a strategic IT plan;

· The cost and differentiation, niche and other strategy elements of ERP software;

· The strategic capabilities of ERP software as a strategic IT tool; and

· The value chain approach as a strategic assessment tool.

From the findings, it can be concluded that all the elements mentioned above are very important in order to assess ERP software strategically and technically. This was tested based on Axapta software attributes in accordance with the theory given in chapters 2 and 3. The findings were given in sections 6.2.1 and 6.2.2, and 6.2.3, and answers hypotheses 2 and 4 (H2 and H4) which showed that Axapta is a low-cost software leader in the market due to its cost-effective leadership,

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differentiation, niche, alliance, innovation, the lock-in of customers or suppliers and the entry-barriers strategy as discussed by Turban et al., (2004a: 16) and Thompson and Strickland (1987:110) in section 2.5. The importance of using a strategic IT plan was discussed in section 2.4 according to Bakehouse and Doyle (2002:1) and Peppard (in Corboy, 2001:6). MNEs could use IT or ERP system capabilities, which would have an enormous impact on them in the areas of transactional issues, geographical issues, automation, analytical, informational and sequential matters, knowledge management and disintermediation to gain competitive advantage (Siriginidi, 2000:376, in section 2.3).

IT plays a vital role in improving co-ordination, collaboration and information sharing, both inside and across organisational boundaries. It allows more effective management of task interdependence and facilitates the creation of integrated management information, while simultaneously offering new possibilities for MNEs. This concurs with the different theories presented in sections 6.2.1 and 6.2.5 in accordance with the overall approach discussed in chapters 2 and 3. Thus, in view of the above elements, the researcher recommends that any MNE using an ERP system implement a strategic IT plan. MNEs should also view the value chain approach as an evaluative tool to assess the activities that will persuade them to acquire suitable ERP software.

The empirical study was conducted to test the knowledge of employers and employees surveyed in this study of ERP software, strategy management and the value chain approach relating to the objective 3, and answers the hypothesis 3 (H3) of this study. Therefore the elements that were investigated as part of this study included:

· Demographic profiles of the participants;

· The view of participants on the training in ERP software within their organisation;

· The view of participants on value chain integration through an ERP system;

· The use of a strategic IT plan; and

· The beneficial impact of ERP implementation on users, customers and supply partners.

From the findings in sections 6.3.1.2, 3.4 and 6.3.5, it can be concluded that the employees and
employers involved in this empirical study were well trained in using ERP software and had more

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knowledge about the system. Therefore theThe most important factor emphasised in this empirical section was the customisation of an ERP system, i.e. SAP software, by most organisations that participated in the survey.

7.3 The value and the contribution of the study

The fifth objective of this study was to produce a model that would facilitate any MNE to assess ERP software technically and strategically before the implementation. Therefore the main contribution and the value of this study obviously is to assist MNEs or any other organisation in the process of migrating business systems towards ERP with a model called a methodical approach. This approach allows the organisation management to acquire fit and compatible ERP software, which will enable them to meet their objectives and growth targets.

7.4 The methodical approach for ERP software assessment

As figure 7.1 indicates, an MNE in the process of migrating its business systems toward ERP implementation it has to first formulate its business objectives, decomposing its value chain modular activities in order to assess the value chain architecture and configuration. Thereafter, MNE management have to ask what the motives of the organisation are in investing in an ERP system implementation project. They need to ask whether there is an opportunity to expand the business due to organisation growth and whether there is a competitive challenge to the organisation or simply problems within the organisation's business systems.

The second step will be for the organisation to compile a benchmark list of the different ERP software on the market. The third step involves two processes: Firstly, to assess and display the organisation's value chain modular or functional activities and secondly, to assess and display the value chain of the ERP software selected through its modular or functional activities. This allows the MNE to compare its value chain activities with the pre-adopted ERP software functional and modular activities. Once these have been matched, the next step will be to evaluate the selected ERP software through the supply chain factors, ERP characteristics and global requirements. The assessment will result in the MNE adopting suitable and compatible ERP software with a value chain system architecture and configuration that suits the organisation's value chain activities, architecture and configuration, thus positioning the organisation to customise and meet its objectives and growth targets.

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Assess and decompose the organisation's
value chain modular activities

Figure 7.1: The methodical approach

Step 1

Set the business objectives

Organisation

Assess and display the value chain of
the ER!' software through its modular
and functional activities

Assess and display the organisation's
value chain modular or functional
activities

Are motives, opportunities, competitive challenges, or problems behind the reason for the
organisation implementing an ER!' project?

Set a benchmark list of the ER!' software selected

Adopt the ER!' system if its software value chain functional and modular activities,
architecture, and configuration are compatible with and suitable for the
organisation's value chain functional and modular activities, architecture, and
configuration

If the answer is Yes

Compare the organisation's value
chain activities to the selected ER!'
software's functional and modular
activities

Evaluate the selected ER!'
software through the
supply chain factors

Step 2

Step 3

The role and influences of ER!' software in and on the organisation's value chain will therefore be:

· The integration and strengthening of the different applications in the one system (total enterprise integration)

· The availability of the necessary information and data across the entire organisation's systems

· The relationships and co-operation of the users, partners, suppliers and customers across the different sites of the organisation

· Accurate information, quick access to information, business analysis, product development and service efficiency

 

Source: Compiled by the researcher of this study.

Consequently the ERP software adopted will have the following influence on the organisation's value chain:

· The integration and strengthening of the different applications, activities and business processes in the value chain system (total enterprise integration);

· The availability of the necessary information and data across the entire organisation's systems;

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· The relationships and co-operation of the users across the different sites (locally and

internationally) of the organisation, the partners, the supplies and the customers; and


· Accurate information, quick accesses to information, business analysis, and product

development and service efficiency.

7.5 Conclusion and recommendation

This study highlights the importance of the value chain integration through ERP software as a strategic tool that will support the MNE to extend its value chain globally and operate efficiently and effectively for competitive advantage. Furthermore it highlights the use of ERP software as a tool to support decision-making. In this regard, ERP is considered as a powerful competitive weapon, especially when its adoption is aligned with MNE strategy. Consequently, organisations using ERP systems must have a strategic IT plan in order to derive the benefits from it.

The attributes, specifications, architecture and configuration of an ERP system, i.e. Axapta, were evaluated through the strategic, technical planning of the value chain models. They were compared to the general theory on ERP systems, especially the supply chain factors for ERP software evaluation. This exercise proved that Axapta solution software is a strategic IT tool, with an e-business mechanism capable of integrating the different applications in the organisation's value chain in order to operate globally. Thus, Axapta solution software has been positioned as a value chain system and modern ERP system software.

Based on the discussion of the different issues associated with the implementation of an ERP system in this study, it is advisable and recommendable to any MNE that wants to implement ERP software to seriously consider the critical success factors affecting the implementation process as discussed in section 3.9.1. The two strategic approaches of ERP implementation, namely the re-engineering of the business process to accommodate functionality, and the customisation of the software to fit the existing process as discussed in section 3.9.2 must be also considered. It is also recommended that MNEs apply the methodical approach of this study as discussed in section 7.2.

7.6 Areas for future research

Finally, some possible issues to be studied in the future are highlighted next.

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It would be biased for this study to conclude that Axapta software is generally really good ERP software for all MNEs without testing and applying it in an MNE practically. In this study, the researcher assessed Axapta software value chain modular activities in comparison with the different value chain approaches, along with ERP system theory. The findings show that technically Axapta's architecture and configuration fundamentally meet the requirements of the value chain system and those of global ERP system characteristics, architecture and configuration. Therefore Axapta is a value chain system and truly ERP software. However, the question to be asked is whether ERP software can integrate a multinational enterprise's value chain. More research is needed to answer the above question. In this context the methodical approach formulated by the researcher in this study could be applied as a tool to assess the requirements of a selected ERP software value chain together with the organisation's value chain in order to test both compatibility and suitability.

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