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MINISTÈRE DE L'ENSEIGNEMENT SUPERIEUR ET DE LA
RECHERCHE SCIENTIFIQUE
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UNIVERSITÉ MOULOUD MAMMERI DE
TIZI-OUZOU
FACULTÉ DES LETTRES ET DES LANGUES
DÉPARTEMENT D'ANGLAIS
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Domaine: Lettres et Langues Etrangères.
Filière: Langue Anglaise.
Spécialité: Langue est
Communication.
Dissertation Submitted in Partial Fulfillment of the
Requirements for the Degree of Master in English
Title:
Investigating the Design of Business English Courses
through Needs Analysis: The Case of the Department of English at INPED
in
Boumerdes
Presented by: Supervised by
Bourai Yasmine Adem Karima
Kechir Dalila
Board of Examiners:
Chair: AOUINE Akli, MAA,UMMTO.
Supervisor: ADEM Karima, MAA, UMMTO.
Examiner: FEDOUL Malika, MAA, UMMTO.
Promotion: 2018
Laboratoire de domiciliation du Master : Etude des
Langues et Cultures Etrangères.
Dedications
Every challenging work needs self efforts as well as guidance
of olders specially those who are very close to our heart.
I dedicate my humble effort to my sweet and loving
parents, to my two and unique brothers Kousseila and Masten and to all my aunts
and
cousins.
I also dedicate this work for two generous and kindhearted
persons; my lovely aunt Tassadit and her husband.
Special thanks for my binomial and soulmate Dalila for being a
part of
my life.
Yasmine.
This present dissertation is dedicated to my brilliant and
ever faithful parents Amar and Djouher who have raised me to be the person
am
today.
To my sister and my brother for being my guardians in life.
To my best binomial Yasmine for being my best friend ever And to all my friends
who are always in bad and good times.
Dalila.
II
Acknowledgments
We would like to express our special thanks to our supervisor
Mrs Adem Karima, for her helpful guidance and ongoing support throughout this
study.
We would also like to express our gratitude to the board of
examiners for sitting on our panel and taking the time to read our memoire.
Our acknowledgments go also to the ESP teachers and learners
of the English department of INPED in Boumerdes as well as the head of the
department, Mr Ighil, who greatly helped us in completing the questionnaires
and conducting the interview.
III
Asnemmer
Tanemmirt tameqqrant i kra n win/tin i
ay-d-yefkan afus n tallelt armi d taggaran uxeddim
agi-ntey Tanemmirt tameqqrant ladya i
massa ADEM Karima yef yiwellihen d yibeddi- ines
yid-ntey s teyzi n tezrawt-agi. Tanemmirt i
usqamu ama?rayan ara d-yefken tikti-nsen
yef leqdic-agi-ntey. Tanemmirt i
yiselmaden n « ESP » d yinelmaden n ugezdu n teglizit n «
INPED » n Bumerdes, mebla ma nettu ayella n
ugezdu Mass I?IL i ay-i?awnen
a?as deg u?emmer n yimseqsi d useddu n
yidiwenniten. Tanemmirt tameqqrant i kra i ay- yefkan afus
n lem?awna deg uxeddim-agi-ntey.
IV
Abstract
This study is intended to investigate the design of ESP
courses through Needs Analysis in the INPED of Boumerdes. It aims at achieving
three main purposes. Its aims first at checking whether Needs Analysis has been
taken into consideration by the course designers. Second, it investigates the
different instruments that are used in order to analyze the needs of the
learner so as to design the appropriate courses. Third, it intends to know
whether the learners are satisfied with the courses designed to them. To meet
this end, the present work relies on Dudley-Evans' theory of Needs
Analysis within course design as it shows the importance of combining
Needs Analysis with course design. To gather the appropriate data, two data
collection tools have been used. First, a written research questionnaire has
been distributed to a sample of learners that is composed of 30 learners at the
INPED of Boumerdes In addition, a semi-structured interview has been made with
3 teachers and a questionnaire has been administered to 6 of them. In order to
analyze the open-ended questions of the questionnaires and the interview,
Qualitative Content Analysis( QCA) has been used as a method of interpretation
and description of the qualitative data. For the quantitative data, a
quantitative method called «the rule of three» has been used
in order to generate numerical data. The results reached in this
research reveal that Needs Analysis has been taken into consideration by the
course designers at INPED of Boumerdes. In addition, these results show the
different instruments that are used in order to identify the needs of the
learners. Finally, the present study comes to the conclusion that the business
English courses that are designed meet the needs of the learners. Thus the
learners are satisfied with these courses designed for their specific
purpose.
Key Words: ESP, Business English,
Needs Analysis, course design.
V
INPED
The National Institute for Productivity and Industrial
Development (INPED), has existed since 1967. It is located in Boumerdes and it
offers a friendly and welcoming atmosphere where there is encouragement
to study. INPED's purpose is to contribute to the social and
economical development of Algeria. It provides a Master of Business and
Administration (MBA), training and a variety of short and long training courses
that are responsive to the requirements of management practice at all levels.
INPED offers a wide range of other programs in the domain of management skills
(secretarial, documentary and archive technique) and English language (general
English and English for specific purposes). The main aim of these programs is
to enable managers on the job to enhance their understanding of skills
and competences of management in today's complex business
environment.
VI
List of Abbreviations
BE: Business English
EAP: English for Academic Purposes
EBE: English for Business and Economics
EFL: English as a Foreign Language
EOP: English for Occupational Purposes
ESP: English for Specific Purposes
EST: English for Science and Technology
GE: General English
INPED: The National Institute for
Productivity and Industrial Development
NA: Needs Analysis
TSA: Target Situation Analysis
VII
List of Tables :
Tables 1: Participants' Age
.27
Tables 2: Learners' Attitude to English
31
Table 3: Learners' Skills Proficiency
..31
Table 4: The Language skills needed .33
Table 5: Learners' Satisfaction with Business English
Syllabus .35
Table 6 : Learners' satisfaction with the
Content of Business English Courses .35
Table 7: The time allocated for BE courses
....36
Table 8: Teachers' Encouragement for
Authentic Material Use .36
Table 9: Learners' Acquired Abilities at the
End of Studies ..39
Table 10: Teachers' Age .....39
Table 11: The Use of Authentic Materials
.42
Table12: Evaluation of Learners' Achievement
43
Table 13: Teachers' self-evaluation
44
Table14: Teachers' Opinion about their Teaching Method
45
Table 15: The Implementation of NA before Course Design
46
Table 16: Learners' Level and Learning Needs
47
VIII
List of Diagrams
Diagram1: Types of ESP by David Carter 26
Diagram 2: The Importance Given toEnglish
..27
Diagram 3: Learners' Attitude towards English
Language Learning at the Beginning of their
Training
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28
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Diagram 4: Learners' Starting Level
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.28
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Diagram 5: Learners' Interest towards Learning Business
in English
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29
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Diagram 6 : Learners' Current Level in English
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. 29
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Diagram 7: Learners' Progress at the Institution
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30
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Diagram 8: The usefulness Of Business English Courses
with Regard to Learners' Needs....32
Diagram 9: Learners' Satisfaction with the Business
English Teaching Methods ..33
Diagram10: Learners' Attitude towards the Activities
Programmed for their Training.........34
Diagram 11: The Degree of Usefulness Of the Materials Used
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.34
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Diagram 12: The Objective of Authentic Materials Use
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.36
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Diagram 13: English Level Development
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.37
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Diagram 14 : Areas where Learners have Developed their Level
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37
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Diagram 15: Learners' Suggestions about the
Aspects of English to be focused on
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38
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Diagram 16: Teachers' Level
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.40
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Diagram 17: Teachers' Experience in ESP Teaching
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.40
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Diagram 18:The Skills that are Given more Importance
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41
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Diagram 19: The Teaching Materials Used
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42
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Diagram 20: The Role of the Teacher .
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43
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Diagram 21: Period of Testing
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44
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Diagram 22: Teachers' collaboration with other
teachers
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.45
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Diagram 23: The Form of Business English Classes
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.46
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Diagram 24: The Instruments Used to Identify Learners'
Needs and Wants
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47
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IX
Table of Content
Dedication I
Aknowledgment II
Abstract . IV
INPED V
List of Abbreviations VI
List of Tables .VII
List of Diagrams VIII
General introduction
· Statement of the problem
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1
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· Aims and significance of the study
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.3
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· Research Questions
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3
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· Research Hypothesis
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3
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· Research design and methodology
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.4
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· Structure of the dissertation
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4
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Chapter one: The Review of Literature
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Introduction
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.6
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Section one: English for Specific Purposes
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1.1 Definition of ESP .
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..6
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1.2 Types of ESP
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7
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1.2.1 English as a Restricted Language
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7
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1.2.2 English for Academic and Occupational Purposes
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7
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1.2.3 English with Specific Topics .8
1.3 Business English 8
1. 4 Characteristics of ESP 8
1.4.1 Authenticity 8
X
1.4.2 Purpose-related Orientation 9
1.4.3 Self Direction .9
1.5 The role of ESP Practitioners .9
1.5.1 As a Teacher . 9
1.5.2 As a Course Designer and Material Provider .
10
1.5.3 As a Collaborator ..10
1.5.4 As a Researcher 10
1.5.5 As an Evaluator 11
Section Two : Needs Analysis and Course Design
1.6 Needs analysis ..11
1.6.1 Types of Needs 12
16.1.1 Target Needs 12
1.6.1.2 Learning Needs 12
1.6.2 Instruments for Needs Analysis 13
1.6.2QuestionnaireSurveys ....13
1.6.2.2Interview 14
1.6.2.3 Observations 14
1.6.2.4 Analyzing Authentic Texts . ..14
1.6.3 Sources of Needs Analysis 15
1.7 Course Design . ..17
1.7.1 Definition of a Course ..17
1.7.2 Course design in ESP 17
1.7.3 Types of ESP Course Design 18
1.7.3.1 Language-Centered Approach 18
1.7.3.2 The Skill Centered Approach 18
XI
1.7.3.3 Learning-Centered Approach ..19
1.7.4 Principles in Course Design 19
1.7.4.1 The Content 19
1.7.4.2 The Method 20
1.7.4.3 A Massive Exposure 20
1.7.4.4 The Syllabus . 20
Section Three : Theoretical Framework 20
1.8 The Use of Needs Analysis in Course Design
.21
1.9 How to Design a Course in Business English through
NA ....21
Conclusion . 22
Chapter Two: Research Design and Methodology
Intoduction 23
2.1 The Research Method ..23
2.2 Participants and Sample of Investigation .24
2.3 Procedures of Data Collection . 24
2.3.1 Learners' Questionnaire 24
2.3.2 Teachers' Questionnaire ...25
2.3.3 Teachers' Interview ...25
2.4 Procedures of Data Analysis 26
2.4.1 Description of the Quantitative Method 26
2.4.2 The Qualitative Content Analysis .26
Conclusion .26 Chapter Three: Presentation of the
Findings
Introduction 27
3.1 Presentation of the Results of the Learners'
Questionnaire .27
3.2 Presentation of the results of the Teachers'
Questionnaire .40
XII
3.3 Presentation of the Results of the Teachers'
Interview 49
Conclusion 52
Chapter Four: Discussion of the Findings
Introduction 54
4.1 The ESP Situation at the INPED 54
4.2 Needs Analysis in Business English Course Design
56
4.2.1 The Integration of Needs Analysis in Business English
course Design 56
4.2.2 Needs Analysis and Course Organization
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58
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4.3 Instruments for Needs Analysis
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60
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4.3.1 Learners' and their English Language Needs
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60
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4.3.2 The Instruments Used to Identify Learners' Needs
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61
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4.4 Learners' Satisfaction of Business English
Courses
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.63
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Conclusion
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64
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General Conclusion
|
.....65
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Bibliography
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. 67
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Appendices
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77
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|
General Introduction
1
General Introduction
· Statement of The Problem
Nowadays, the English language has become of a wider
communication all over the world. It is the language of science, technology,
trade and commerce, as well as the language of business. The English language
is considered as an international language for almost all the fields. The
demands and requirements of this language have led to the emergence of one
aspect of English language learning that is called English for Specific
Purposes (ESP). ESP is defined as being an approach to language teaching, in
which all the decisions about the content and the method focus on the learners'
goals for learning. (Hutchinson and Waters, 1987).
Many reasons have led to the emergence of ESP. First, After
the World War Two there was an expansion of science and technology. Thus
English has become the language of technology, commerce and research. This has
created the need for a generation of learners who needed the language for
specific purposes. Hutchinson and waters (1987)state «as English
became the accepted international language of technology and commerce, it
created a new generation of learners who knew specifically why they were
learning a language» (P.6).Second, ESP has developed thanks to the
increasing demand for the use English in different fields for different types.
In fact, the demand for English was growing and new ideas have begun to emerge
in the field of language teaching. Linguists have recognized that language use
differs from one context to another and from one situation to another. That is
to say, they have become aware that there is a difference between English for
commerce and English for engineering. This helped in determining the features
of specific situations and making them the basis of the learners' courses.
Third, The emergence of ESP is also due to the new development in the
educational psychology. Emphasis is put on the importance of the learners and
their attitudes towards learning. Besides, courses are designed in relation
to
2
General Introduction
learners' needs and interests .This has created a high
motivation which has led to a better and faster learning.
By considering the role of learners' needs and reasons for
learning and teaching a foreign language, it is suggested that any ESP course
should be based on Needs Analysis (NA) which aims to gather information about
what learners require the foreign language for. According to Dudley Evans and
St John (1998) «Needs Analysis is described as an attempt to
understand and gather as much information as possible about learners, their
working environment, and expectations about the course as well as their
learning preference» (P.121). Yet, NA establishes the `how' and
`what' that should be taught in an ESP course. Its data and ongoing evaluation
should be the basis of a course design or at least, a support to adopt the
pedagogical practice towards attending learners' needs. Moreover, the analysis
of the needs helps to determine what the learners have to achieve through the
learning of that language. In this account, many researchers, such as
Hutchinson and waters (1987) argue that identifying students' needs should be
the first in designing an ESP course, because needs analysis is the most
significant step in setting up an ESP program.
In Algeria, many works have been conducted in the field of
ESP and Needs Analysis. Some of them have focused attention on the learners'
needs as well as their perception of the English language skills such as
«An Analysis of ESP Learners' Needs» by Abdelouahab Kadi from Ouargla
University in 2003. Some others have put emphasize on analyzing the
situation of ESP and learners' needs in other specific fields such as
«Investigating language functions in English for Tourism», by Lydia
Ihaddadene and Lydia Irbouh from the University of Mouloud Mammer of Tizi-Ouzou
(UMMTO), in 2016. However these works lack concentration on the way courses are
designed through identifying learners' needs. Consequently, the main goal of
the present work is to explain how ESP courses, precisely
General Introduction
Business English (BE), courses are designed through
identifying learners' needs. Thus, stress is put on Needs Analysis as the main
step to design appropriate Business English courses.
· Aims and Significance of the Study
The present work examines «Needs Analysis» within
Business English courses. The main purpose of the study is to investigate the
design of Business English courses through Needs Analysis in the business
purpose institution INPED of Boumerdes and check whether it has been taken into
consideration by the course designers or not . Moreover, the research intends
to discuss what instruments are used by language institutions in order to
gather information from learners about their learning goals, needs and wants in
order to design the appropriate courses for them and to have a better
understanding of how Business English courses are designed. Likewise, this work
seeks to know whether business English learners are satisfied from the courses
designed to them as well as how language institutions work so as to meet
learners' needs.
· Research Questions
In order to reach the research objectives above, fundamental
questions are arisen and are as follows:
Q1: Has needs analysis been taken into consideration by the
course designers to design Business English courses at INPED ?
Q2: what are the instruments used by the course designers at
INPED in order to identify learners' needs?
3
Q3: Are the learners satisfied by the Business
English courses designed to them?
4
General Introduction
· Research Hypotheses
To conduct this research, the following hypotheses are
advanced as a prediction of possible results:
1 - Needs analysis has been taken into consideration by the
course designers in order to design business English courses at INPED.
2- Different instruments have been used by the course
designers in order to identify the needs of the learners.
3- Learners meet their real needs in the courses, thus they
are satisfied.
· Research Design and Methodology :
In order to conduct our research, we have opted for the mixed
method research that combines both qualitative and quantitative approaches as a
method of investigation. Two data collection instruments have been used in
order to gather the appropriate data. First, a written research questionnaire
that includes both close-ended questions and open-ended questions has been
distributed to a sample of learners (30 learners) at the INPED of Boumerdes in
order to identify their views about the ESP courses designed to them. In
addition, a semi-structured interview has been taken with 3 teachers at the
same institution and a questionnaire has been distributed for 6 of them so as
to collect information about the teaching process. Therefore, the tools of data
collection for our study are a questionnaire and an interview, for the purpose
of gathering both qualitative and quantitative data.
· Structure of the Dissertation
The present dissertation is organized following the
traditional complex model format. It is composed of a General Introduction and
four chapters. The Introduction presents the whole topic, its aim and
significance. It also introduces four different research questions and
hypotheses. The first chapter of the dissertation which is called The
Review of Literature
5
General Introduction
reviews the literature on ESP, Needs Analysis, course design
and introduces the theoretical framework of the study. It sheds light on some
different concepts related to the topic as viewed by different scholars from
different perspectives. The second chapter, Research Design and
Methodology, aims to describe the procedures of data collection tools and
data analysis tools. A mixed method research where we have used two
questionnaires and an interview has been used in order to gather both
qualitative and quantitative data .The third chapter which is The
Presentation of the Findings, demonstrates the results of the
investigation gathered from the data collection tools. The fourth chapter which
is The Discussion of the Findings, discusses the issue and
the final results of the study and interprets them. Finally, the General
Conclusion summarizes the whole work and states the main points of each
chapter.
Chapter One: The Review of
Literature
6
The Review of Literature
Introduction
This chapter analyses the literature review concerning the
different notions and concepts related to the present work. As it is already
mentioned, the investigation is about Needs Analysis and course design in the
field of ESP. Thus, the first section of this chapter defines and explains the
meaning of ESP, the different types of ESP, its characteristics, as well as the
role of ESP practitioners. The second section attempts to explain Needs
Analysis and course design, as well as their role in business English settings.
The third and last section is concerned with the theoretical framework of the
study.
Section One: English for Specific Purposes (ESP) 1.1
Definition of ESP
There are many definitions of ESP that are proposed by many
scholars. Most scholars have defined ESP in terms of what it should and what it
should not be. However, the most important thing is to know what ESP really
means. First, Robinson (1991) defines ESP as the teaching of English to the
learners who have specific goals and purposes. According to him, these goals
might be «professional», «academic»,
«scientific», etc. Robinson (1991) argues that ESP courses generally
take place with a limited time period and are taught to adults in homogeneous
classes. Second, according to Hutchinson and Waters (1987) «ESP is an
approach to language teaching in which all decisions as to content and method
are based on the learners' reason for learning» (P.19). For them the
approach to ESP should be based on the learners' needs in their respective
specialized subjects. Hutchinson and Water's view of ESP points to the
importance and roles of the learners both in the design of the course and its
implementation in the teaching and learning process.
El-Minyawi (1984) points that ESP courses focuses on the need
to express the facts and ideas of some special subjects after which the student
should be able to read the specialized subjects confidently and speak about
them fluently. This definition means that
7
The Review of Literature
ESP learners do not necessary learn English because they want
to, but rather they learn it because they need it to perform job related
functions in their profession and workplace .
1.2 Types of ESP
ESP is an approach of language teaching in a specific field.
It is divided into different branches according to the needs of the learners
that differ from one person to another. David Carter (1983) categorizes ESP
into three main types:
1.2.1 English as a Restricted Language
It is to teach with a very limited vocabulary and grammar in
one given field related to a specific situation. It is only related to a
specific context. Thus, knowing this type of English may not help to
communicate effectively outside the specific context. The language used by air
traffic controllers or by waiters are examples of English as a restricted
language (Carter, 1983) .
1.2.2 English for Academic and Occupational Purposes
It includes three branches.
§ English for Science and Technology (EST) .
§ English for Business and Economics (EBE) and ,
§ English for Social Studies.
Each of these subjects areas is further divided into two
branches: English for Academic Purposes (EAP), English for Occupational
Purposes (EOP).
8
The Review of Literature
1.2.3 English with Specific Topics
It is uniquely concerned with anticipated future English need.
For example, scientists requiring English for postgraduate reading studies,
attending conferences or working in foreign institutions (Carter,1983) .
English for Social Studies.
English as a Restricted Language.
English for Business and Economics.
English for Science and Technology.
English for Academic and Occupational Purposes.
English with Specific Topics
ESP
Diagram1: Types of ESP ( David Carter , 1983 )
.
1.3 English for Business and Economy
Business English is a part of ESP that is used by non-native
speakers for the goal of communicating business with English speaking
countries. According to Rita Johan (2014) «business English is the
English language that is related to international trade». For her,
«business English is a part of ESP and can be considered a specialism
within English language learning and teaching» (P.01).
1.4 The Characteristics of an ESP Course
David Carter (1983) states that there are three features common
to ESP courses:
1.4.1 Authenticity: That is to say, the teaching materials
used by the teachers should Be
9
The Review of Literature
authentic because they have a positive effect on learners'
motivation as they enable them to interact with the real language and content
rather than the form. In fact, learners feel that they are learning the target
language as it is used outside the classroom.
1.4.2 Purpose-related orientation
It refers to the stimulation of communicative tasks required
by the target situation. Orientation lesson must be according to needs and
wants of the learners.
1.4.3 Self-direction
It means that ESP is concerned with turning learners into
users for self direction, and the teacher should encourage the learners to have
a certain degree of autonomy or freedom to decide when , what and how they will
study .
1.5 The role of ESP practitioners
The teacher in ESP is different from that of general English
(GE) teachers. In fact, there are important practical ways in which the work of
the GE teacher and the ESP teacher differ. An ESP teacher must play many roles.
He may be asked to design courses, to set learning objectives, to establish
learning environment in the classroom, and to evaluate learners' progress.
Sierocka (2008) claims that the ESP teacher has got more roles to play besides
the role of a «teacher». Dudley-Evans and ST John (1998) define five
key roles for the teacher in ESP
1.5.1 As a teacher
It is true that the ESP teacher and the GE teacher share
common roles, for example teaching the English Language. However, the
differences lie in the objectives behind teaching In ESP a teacher does not
mean only being a language provider, but also a needs analyst. (Harmer,2001).
That is to say, he/she has to understand the learners' needs in order to
10
The Review of Literature
understand their knowledge of the content so as to bring the
appropriate materials required by the group of learners in class (Bojovic
2006). For instance, if the teachers know that the learners needs more practice
in the writing skill, they will bring materials that would help them to improve
that skill.
1.5.2 As a course designer and materials provider
ESP courses aim to motivate learners to use English in an
academic or a professional setting. So, both ESP courses and materials are
based on analyzing the learners' needs (Basturkmen 2006). Course designers
should bear in mind some basic questions before designing any course, such as,
«who are the learners?» , «what do these learners need to learn
English for?» And «what kind of texts do they need?» There is a
controversy on whether the materials provider should adopt authentic textbooks
or write his/her own (Hutchinson and Waters 1981).
1.5.3 As a collaborator
Coordinating with colleagues is considered to be an essential
step in any educational task (Nunan and Lamb 1996). The ESP teachers' role is
to cooperate with the subject specialist. The objective behind this cooperation
is to have knowledge about the subject skills, tasks, and syllabus, and to
discover how the subject integrates with the language in order to bring the
suitable material and courses for the learners (Dudley-Evans and ST John
1998).
1.5.4 As a researcher
ESP practitioners have to be in touch with the research and
incorporate the findings into their classes . According to Sierocka ( 2008) ,
ESP teachers should first identify and sort out the learner's goals of teaching
and then conduct a research in order to design a course and identify the
appropriate teaching materials .
11
The Review of Literature
1.5.4 As an evaluator
ESP teachers or practitioners are required to evaluate and
assess students' achievement and progress. They should also assess the success
or failure of the teaching methods and materials they have followed in their
teaching. In language teaching, evaluation plays a role as a feedback for
learners and the course achievement (Dudley-Evans and ST John 1998).
Section Two: Needs Analysis and Course Design 1.6 Needs
Analysis
Needs analysis is an element of designing or reviewing a
curriculum. Its purpose is to establish key learning outcomes and requirements
in the design and delivery of course or learning activity. According to Richard
et al (2002.353) «Needs Analysis is seen as a process of determining
the needs for which a learner or group of learners requires a language and
arranging the needs according to priorities». The process of NA
consists of identifying the target situation and then carrying out a rigorous
analysis of the linguistic features of that situation. Brown (1995) considers
NA as the activities involved in gathering information that will serve as the
basis for developing a curriculum which meets the learning needs of particular
needs of students. This view means that NA consists of the different activities
that may reveal the needs so as to design suitable curriculum for the
learners.
Needs Analysis is also seen as a fundamental step in any ESP
course which leads to an effective teaching and learning process. According to
Dudley-Evan & St.John,(1998) « Needs Analysis is the cornerstone
of ESP and leads to a much focused course» (P.122) .
12
The Review of Literature
1.6.1 Types of Needs
Needs vary depending on the process of analysis, but all take
the learner as a focus of analysis. They are defined as being the requirements
that the students have in order to be able to communicate effectively in the
target situation. Needs are also presented as what the students need to learn
and acquire the language for. Through the definitions we may distinguish
between two types of needs that a course designer should take into account
before and after designing any course.
1.6.1.1 Target Needs
They are generally defined as what students need to do in the
target situation, for example participating in a job interview. It is what they
find necessary in order to obtain their wants and cover their lacks in the
target language. For this purpose, Hutchinson and Waters (1987) have shed light
on three divisions and have differentiated between:
a. Necessities: They are determined by the
demands of the target situation». That is, what the learners need to
cooperate effectively in their occupation.
b. Wants: They are what learners expect,
desire and wish in order to reach their learning goals.
c. Lacks: According to Hutchinson and Waters
(1987), lacks are the missing necessities that are extracted from what the
learner already knows. This means lacks comprise all what learners don't know
and don't have in the target situation.
1.6.1.2 Learning Needs
They are seen as what the students need to do in order to
learn. Learning needs refers to the question `what knowledge or abilities will
the learner requires in order to be able to perform to the required degree of
competence in the target situation? (Hutchinson and
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The Review of Literature
Waters(1987). This means that learning needs are the gap
between the learner's current level of knowledge and skills, and the level of
knowledge and skills required to perform a task or a set of tasks. Assessing
needs is one of the fundamental concerns in learning needs. In fact, Needs
Assessment can not only help understanding the learners needs but also their
motivation, behaviors, what they do, how they do it, and why they do it so. In
addition, Needs Assessment allows teachers to make the right choice in choosing
the tool, the method, the data to use that can benefit the learners. For
example: what you learn from evaluating and assessing your learners needs will
inform which task to use or what you ask them about in an interview .
1.6.2 Instruments in Needs Analysis
Before doing the analysis of the needs, some information is
needed. Well successful needs analysis should be done through gathering the
maximum necessary data that can be helpful in order to get a number of
notifications that make the understanding of the actual and future needs and
concerns greatly clear.
According to Dudley-Evans and St. John (1998) the categories
of the main instrumentations in gathering data for Needs Analysis are
questionnaire surveys, structured interviews, observations, analysis of
authentic spoken and written texts and discussions.
1.6.2.1 Questionnaire surveys
To gather information, questionnaire surveys are the most
common and the most efficient method of Needs Analysis compared to the other
procedures. (Browns,1992; West,1994). The questionnaire surveys are a list of
research or survey questions distained and asked to the respondents, and
designed to extract specific information that are going to be used in the field
of research. They serve to collect the appropriate data, make them
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The Review of Literature
comparable and amenable to analysis. The questionnaire surveys
collect, analyze, and interpret the view of one person or a group of people
from a target population .
1.6.2.2 Interviews
Interviews may obtain and build information that would not
possibly be revealed by any other data collection method (Gall and Borg,1996).
In fact, an Interview is a meeting between people where questions are asked and
answered. It is a procedure for getting information from the interviewee orally
and gaining different views concerning the field of research or
investigation.
1.6.2.3 Observations
Observations are another instrument applied in order to
conduct a Needs Analysis. It is the process of watching someone, something, or
a group. According to Marshall and Rossman (1989) observation is defined as
"the systematic description of events, behaviors, and artifacts in the
social setting chosen for study" (79). Observations enable the researcher
to describe existing situations using the five senses, providing a "written
photograph" of the situation under study (Erlandson, Harris, Skipped &
Allen, 1993). For example in EFL classes, observation includes watching the
teacher giving a lesson to his/her class an then taking notes to respond to the
research questions (teacher's method, learners' motivation, participation
...).
1.6.2.4 Analyzing Authentic Texts
According to Dudley-Evans and St-Johns (1998)
«Analyzing authentic texts is a crucial stage of Needs
Analysis»(136) .If the learner uses the target language
primarily for reading and writing, text analysis will help in determining what
the student will ultimately have to read or write. By analyzing authentic
texts, it is easy to pick out and select the necessary ideas that the author
has developed in his text that are useful in a research .They are also the
basis
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The Review of Literature
for classroom materials since they provide the researcher with
the extra knowledge to add in his work. Analyzing authentic texts can also
allow students to form their own texts and reveal other hidden needs.
1.6.3 Sources of Needs Analysis
The main sources of Needs Analysis are the learners, people
working or studying in the field, ex-students, documents relevant to the field,
clients, employers, colleagues, and previous ESP research in the field. Brown
(1995) points out that there are four categories of people who may be involved
in a needs analysis: the target group, the audience, the needs analysts, and
the resource group.
The target group consists of the people about whom information
will ultimately be gathered, such as the learners in a program, the teachers or
administrators. The audience is all those who are eventually required to act
upon the analysis. This group usually consists of teachers, teachers aides,
program administrators, and any governing bodies or supervisors in the
bureaucracy above the language program. The needs analysts are the persons
responsible for conducting the needs analysis. In addition to conducting the
needs analysis, this group is probably responsible for identifying the other
three groups. Finally, the resource group which consists of those who may serve
as sources of information about the target group.
1.7 Course design 1.7.1 course
Hutchinson and Waters (1987) define a course as «An
integrated series of teaching-learning experiences, whose ultimate aim is to
lead the learners to a particular state of knowledge»(P.65). That is
to say, it is a process of planning and setting up courses for the sake of
learning a language. Thus, language courses whether in ESP or GE are well
established through a number of steps: the outcomes of needs analysis,
determining the goals
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The Review of Literature
and objectives, conceptualizing the content, selecting and
developing materials, organizing the content of the syllabus, and evaluating
(Graves, 1996, Quoted in Xenodohidis, 2002).
1.7.2 Course design in ESP
According to Hutchinson and Waters ( 1987) «a course
design is the process by which the raw data about a learning need is
interpreted in order to produce an integrated series of teaching/learning
experiences, whose ultimate aim is to lead the learners to a particular state
of knowledge»(P.65) . That is, course design helps in interpreting
information about learners' needs in order to produce teaching-learning
experience such as course objectives, timetabling, materials and so on, in
order to help ESP learners to achieve their goals.
For Richards (2001), ESP learners' needs and expectations
should be given more attention. So, course design is a negotiating process in
which learners play an essential role. That is, course design is not a
teacher-centered approach. Rather it is an ongoing process based on collecting
the maximum information about teaching and learning experiences (Hutchinson
& Waters, 1987). It is a hard task for ESP developers to carry out this
process because it is a learner-centered approach, and it is not always easy to
identify learners' needs and expectations (Haddam 2015).
1.7.3 Types of ESP Course Design
Hutchinson and Waters have distinguished three types of ESP
course design, labeling them as the language-centered course design, the
skills-centered course design, and the learning-centered course design
(Hutchinson & Waters, 1987)
1.7.3.1 Language-centered approach
It is concerned with identifying linguistic features of target
situation in order to create syllabi and to design instructional materials .
According to Hutchinson & Waters (1987)
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The Review of Literature
«a syllabus based on language-centered approach
highlights the linguistic structures of the discourse. It focuses on Technical
words and scientific terminology» (P.100).
This approach looks logical. However, it has some
shortcomings; it neglects many factors that come into play in the learning
process. These factors include learners' interests, motivation, social
background, etc. Furthermore, the approach has been criticized as being
structure-centered as it gives much importance to linguistic forms rather than
developing the skills that enable the learner to communicate effectively in the
target situation (Hutchinson & Waters, 1987).
1.7.3.2 The skill centered course design
This approach focuses on the learner performance and language
skills needed . It aims to help learners for developing skills and strategies
which help them to be competent in a language. The goal of this approach is to
gather all the skills that might be used in the target language. The emphasis
is not on achieving a particular set of goals but on enabling the learners to
achieve what they can within a given constraint. It is then a useful means for
the teacher to discover potentials and abilities learners bring to the
classroom, but in facts it has weaknesses as it fails to handle the learning
needs (Hutchinson and Waters, 1987)
1.7.3.3 Learning- centered approach
Hutchinson and Waters (1987) offer a new approach called
Learning-centered approach. Learning-centered approach considers the learners'
learning needs at every step of the course. Attention must be paid to these
learning needs (and not just to the language needs) at the time of the needs
analysis . Hutchinson and waters (1987) argue that the course designer must be
aware of the factors such as why learners want to learn, how learners learn ,
who they are , and other resources which are provided in a check list by their
teachers. The information
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The Review of Literature
that this Needs Analysis yields provides the necessary data to
form syllabus, outlining the topic areas and the communicative tasks of the
target situation.
1.7.4 Principles in Course Design
To achieve a satisfying goal, ESP course can be effectively
organized by following some guidelines that the ESP course designers should
take into consideration in all steps of course design. According to Lowe (2009)
there are some principles that facilitate course design and direct all the
participants in the teaching process to agree about the encountered issues in a
particular ESP class.
1.7.4.1 The content
The content should be attractive and motivating. The
information obtained from the assessment of learners' needs helps the ESP
teacher to determine the content of the
Course (Basturkmen, 2010). Moreover, the content should be
informative, and useful for the learners that is to say the teacher has to
establish it according to learners' level (Lowe, 2009).
1.7.4.2 The method
The method should be suitable in case of a specific teaching
situation, taking into account the content, and the native language of the
learner. In other words, the information gained from the comparison between
first language (L1) and second language (L2), and the techniques used in (L1)
in learning a new subject help the teacher to choose the appropriate teaching
method (Lowe, 2009).
1.7.4.3 A Massive Exposure
A good course offers the learners a massive exposure that
helps learners to extract meaningful information , and gives them a chance to
improve their communicative
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The Review of Literature
competence to infer correctly meanings of unfamiliar words,
and to cope with different genres/styles within their specialty (Lowe,
2009).
1.7.4.4 The syllabus
The syllabus is about the subject matter of learners'
specialty, language forms, and structures as well as learning skills and
outcomes. The syllabus should explain clearly the procedures, policies,
requirements, and practical information.
Section 3: Theoretical Framework
Needs analysis is the most important step In ESP course
design. Although this importance has been repeatedly emphasized. Little work
has been done on creating the link between NA and course design. The reason for
this is that the task of linking the two is more complex than it may seem .
Consequently, to conduct our research we are going to take Needs Analysis
within Course Design as a theory of investigation relying on Dudley-Evans
and St-Johns' works and perspectives of 1989.
1.8 The Use of Needs Analysis in Course
Design
Language courses for business English learners should be
designed considering their needs, wants and expectations about foreign language
communication in their field. Dudley Evans and St-Johns see Needs Analysis as a
process of identification and defining valid curriculum and instructional and
management objectives in order to facilitate learning in an atmosphere that is
closely related to the real life situations of the student. NA is an important
component for designing a language course. Consequently, it is essential for a
teacher to have reliable information of their learner variables in order to
reduce the gap among learners, teachers, and teaching materials.
Dudley-Evans and St-Johns (1989) agree on the importance of
combining needs analysis with course design. For them NA is neither unique to
language teaching nor within
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The Review of Literature
language training, but it is often seen as being the
cornerstone of ESP and leads to a much focused course. That is to say, Needs
Analysis is a fundamental step for designing a course in ESP. For Dudley-Evans
and St-Johns (1989), Needs Analysis should be the first step in curriculum
design for it can provide validity and relevancy for all the follow up
curriculum design. Moreover ,they claim that it is the process of establishing
the «how» and «what» of a course in ESP.
1.9 How to Design a Course in Business English through
NA
Needs Analysis is the key for an appropriate Business English
course. However, it must be effective, helpful and practical. It can be
performed through three different acts: planning, collecting data and putting
information into the analysis. The ESP teachers or course designers, before
conducting the needs analysis, must devise a valid plan of action. Before
undertaking any serious course, he or she should answer questions regarding the
type of information needed, the purpose of the information and how to attain
it. After he/she answers the questions, he/she should construct research
questions in relation to those questions. After crafting a fitting plan and
proper questions, the teacher can then collect the data. Analysts changing the
BE syllabus layout by usage of the need analysis theory should keep in mind the
need to study the precise requirements of the school, society and its
learners.
As cited above, implementing Needs Analysis in designing ESP
courses has a great importance for both teachers and learners for a successful
course. In fact, NA is a key component of ESP course design and development,
its role is clearly indisputable. It is an obligatory step before and after
designing an ESP course. Moreover, it is a way to collect information about a
particular problem that learners face and find out language skills a learner
needs in a course. Furthermore, Needs Analysis helps determining whether the
ESP course meets the real needs of the learners or not.
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The Review of Literature
Conclusion
This chapter has explored and discussed various points
relating to the main concepts of our research. In its three sections, it has
examined some key issues related to ESP, Needs Analysis and course design and
it has tackled definitions from various viewpoints. The chapter has attempted
to explain Needs Analysis and course design as well as their role in ESP
settings, precisely in business English. The chapter has also introduced the
theoretical framework of the study which is Dudley-Evans and St-Johns ` theory
of Needs Analysis within course design.
Chapter Two: Research Design and
Methodology
22
Research Design and Methodology
Introduction
This chapter presents the research design and methods of the
study. In our analysis, we have opted for the mixed method research which aims
to address complex research topics and give more understanding comparing to the
use of only one research method. Our study aims to investigate the design of
business English courses through «needs analysis» in the business
purpose institution INPED of Boumerdes and check whether needs analysis has
been taken into consideration by the course designers or not. The participants
are a sample of teachers and learners who have given fundamental insights for
our work. Both quantitative and qualitative methods are used in order to gather
the appropriate data and proper answers to achieve the aim of the study. The
former helps getting reliable numerical data and the latter provides valid
opinions about the phenomenon under investigation. As data collection tools, a
questionnaire has been distributed to a sample of learners at the INPED of
Boumerdes. In addition, a semi-structured interview has been made with some
teachers and a questionnaire has been administered to some others.
2.1 The Research Method
The mixed-methods research has been chosen in order to answer
the research questions asked is the introduction and confirm or refute the
formulated hypotheses. Creswell and Plano Clark (2007) define the Mixed Method
as a combination or association of both qualitative and quantitative forms. It
involves philosophical assumptions, the use of qualitative and quantitative
approach, and the mixing of both approaches in a study. Comparing with the use
of only one method (qualitative method or quantitative method), the
mixed-methods research addresses more complex research topics.
23
Research Design and Methodology
2.2 Participants and Sample of the Investigation
Sampling is a technique for data collection. It has different
types: `probability sample', `non-probability sample', `stratification sample',
etc (Baxter et al, 2006). Our research adopts the probability sample technique
which is beneficial for random selection as it creates a sample that is truly
representative of the population.
The data are collected in the year of 2018 in the English
department of the INPED. For this year, there are two hundred learners
(trainees) in the field of Business English for «evening classes». We
have dealt with thirty (30) of them to whom we have distributed the
questionnaires in order to help us know their views about the Business English
courses designed to them. In addition, we have worked with nine teachers (9).
We have handed out to six (6) of them questionnaires and have taken interview
with the three others.
2.3 Procedures of Data Collection
In order to ensure validity of the obtained data, we have
selected two main research instruments. First, we have administered two
questionnaires: one for the learners and another one for the teachers at the
English department of the INPED at Boumerdes. In addition, we have made an
interview with three ESP teachers in the same institution.
2.3.1 Learners' Questionnaire
For the sake of gathering appropriate data to this research, a
questionnaire is designed in relation with the research questions as well as
the literature review of the present work. A questionnaire is a research
technique that contains a list of questions addressed to a large number of
people in order to get the information needed. According to Dudley-Evans and
St-Johns(1998) «Target Situation Analysis (TSA) generally uses
questionnaire as the
24
Research Design and Methodology
instrument»(P.125). Moreover, Richard(2001)
believes that the questionnaire can be used to elicit information about many
kinds of issues, such as language use, attitudes and beliefs.
The questionnaire we have administered for the learners
contains twenty two (22) questions including open-ended questions and
close-ended questions that are divided into three sections. The first section
which is the Participants Attitudes to English aims to get information about
the learners and their views towards English. The second section called
«Learners' Perception towards English Language Learning» aims to know
learners' perception towards general English learning, as well as ESP learning.
The third section which is ESP courses and learners' Needs seeks to find out
whether ESP courses meet the learners' needs and wants.
2.3.2 Teachers' Questionnaire
A questionnaire has been administered to six (6) teachers for
the sake of obtaining data on course design in relation to the learners' needs.
The questionnaire contains nineteen (19) questions including open-ended and
close-ended questions. It is divided into three sections. The first section
introduces the profile of the teachers. The second section is about the way
they organize courses before presenting them to the learners. The third section
seeks to get information about the design of the courses in accordance to the
needs of the learners.
2.3.3 Teachers' Interview
As mentioned before, the second data-gathering tool is the
teachers' interview. It is a formal structured interview which is conducted
with three (3) teachers in the English department of the INPED. The
interviewees are all teachers of ESP .
This interview contains ten (10) specific questions that aim
to clarify the purpose of the study. That is, how teachers design ESP courses,
the way they find out the learners' needs and
25
Research Design and Methodology
whether the objectives are attained. It also aims to know
teachers' perceptions towards the implementation of NA while teaching English
in specific situations.
2.4. Procedures of Data Analysis
2.4.1 Description of the Quantitative Method
The collected data in our study are used in order to generate
numerical data. The teachers' and learners' answers are transformed into
percentages through using the rule of three which is applied as follows:
?? = Zx100
y
The symbol X is the calculated percentage, Z is the total
number of the sample under investigation , and Y is the value of the category
of similar answers.
2.4.2 The Qualitative content analysis
In order to analyze the open-ended questions of the
questionnaires and the interview, Qualitative Content Analysis has been used as
a method of interpretation and description of the qualitative data. This method
has been defined by Heish and Shannon (2005) as «a research method for
subjective interpretation of the content of the text data through systematic
classification process of coding and identifying themes or
patterns»(P.2)
Conclusion
This chapter has put emphasis on the research design and
methods of our study. First, it has introduced the research method as well as
the participants and sample of the investigation. Then, it has defined the data
collection instruments and the data analysis procedures used to carry out our
work.
Chapter Three: The Presentation of
the
Findings
26
The Presentation of the Findings
Introduction
This chapter presents the results that are obtained from the
two questionnaires that have been administered to thirty (30) learners and to
six (6) teachers of the English Department at the INPED of Boumerdes. It also
presents the results of the interview that has been conducted with three (3)
other ESP teachers at the same place. The aim of this chapter is to determine
both learners and teachers' perceptions of ESP course design
and learning needs through the obtained percentages. This chapter is made up of
three sections. The first section displays the results reached from the
learners' questionnaire. The second one presents the results obtained
from the teachers' questionnaire. The third and last section
reports the results reached from the interview that has been conducted with the
teachers on course design and learners' needs analysis.
3.1 Presentation of the Results of the Learners'
Questionnaire
3.1.1 Results of Section One: Participants' Attitudes to
the English Language
Question 1: How old are you?
|
Under 25
|
25-30
|
30-40
|
40+
|
Total
|
Number of participants
|
0%
|
3
|
17
|
10
|
30
|
Percentage
|
O %
|
10 %
|
56.7 %
|
33.3%
|
100%
|
Table 1: Participants' Age
As shown in table 1, 56.7% of the learners which stands for 17
learners are adults that are aged between 30-40 years old. Only 33.3% which
stands for 10 learners are more than 40 years old. The minority of the learners
(10%) are aged between 25-30 years old .
27
The Presentation of the Findings
Question 2: Do you like the English language?
|
Yes
|
No
|
Total
|
Number of Participants
|
30
|
0
|
30
|
Percentage
|
100 %
|
0 %
|
100%
|
Table 2: Learners' Attitude to English
The statistics of table 2 clearly indicate that all the learners
have a favorable attitude towards the English language.
Question 3:How English is important for you?
40%
80%
70%
60%
50%
30%
20%
10%
0%
Less Important Important Very Important
0%
26.7%
73.3%
Diagram 2: The Importance Given to
English
26.7% of the learners confirm the fact that English is important.
However the vast majority of them which stands for 73.3% believe that English
is of a high importance in their domain.
Question 4 : How was your attitude towards
English language learning at the beginning of your training?
28
The Presentation of the Findings
100%
40%
90%
80%
70%
60%
50%
30%
20%
10%
0%
Favorable Unfavorable
100%
0%
Diagram 3: Learners' attitude towards English
Language Learning at the Beginning of their Training
From the results obtained all the learners (100%) affirm having a
favorable attitude towards English language learning at the beginning of their
training.
Question 5: Have you started your training with
:
a. Beginner. B. Intermediate c. Advanced level.
90%
|
80%
|
|
|
|
83.3%
|
70%
|
|
|
60%
|
|
|
50%
|
|
|
40%
|
|
|
30%
|
|
|
20%
|
|
|
10%
|
|
|
|
|
16.7 %
|
0%
|
|
|
|
0%
a b c
|
Diagram4: Learners' Starting Level
As displayed in diagram 4, 83.3% of the learners have started
their learning as beginners in English. Only 16.6% declare starting their
learning with an intermediate level of English.
29
The Presentation of the Findings
3.1.2 Results of Section Two: Learners' Perception to
Business English learning
Question6: How interested are you in learning
business in the English language?
100%
80%
60%
40%
20%
0%
Interested
100%
Not interested
0%
Diagram 5: Learners' interest towards Learning
Business in English
As underscored in diagram 5, the learners at the institution (
INPED) are all interested in learning business in the English language.
Question 7: How would you evaluate your current
level in Business English?
40
50
30
20
10
0
Low Medium Good
16.7%
33.3%
50%
Diagram 6 : Learners' Current Level in Business
English
30
The Presentation of the Findings
The learners' current level in BE differentiates
between good, medium, and low, i,e 50% of the learners have evaluated
their level as being good. 33.3% of them have judged their level as being
medium. A small number of students, which is 16.7% , evaluate themselves as
having a low level of Business English.
Question 8: Evaluate your progress in Business
English at this institution:
a- No Progress
b- Low Progress
c- High Progress
80%
0%
20%
a
b
c
Diagram 7: Learners' Progress at the
Institution
the results above Indicate that the higher number of
respondents (80%) have evaluated their progress of Business English at the
INPED as being high .20% of the participants claim that their progress is low .
whereas, no one has answered with no progress.
31
The Presentation of the Findings
Question 9: Would you say that your proficiency
in Business English skills is:
|
Weak
|
Average
|
Good
|
Listening
|
0%
|
63.3%
|
36.7%
|
Speaking
|
16.7%
|
66.7 %
|
16.7%
|
Reading
|
16.7 %
|
56.7 %
|
26.7%
|
Writing
|
13.3%
|
50%
|
36.7%
|
Table 3: Learners' Skills
Proficiency
Throughout the results presented in table 3, we can see that
the answers vary between weak, average, and good. For listening, 63.3% of the
learners have said that their proficiency in this skill is average, whereas
36.7% claim that they are good. For speaking,66.7% of the learners have an
average proficiency, 16.7% are weak and the same result marked as being good.
For the reading skill, 26.7% have said that they are good, 56.7% are average
and only 16.7% learners are weak . For writing, 50% respondents are average,
13.3% are weak and the rest of them, that is 36.7% , are good .
Question 10: Which language skills do you
need in Business English? ( you can tick more than one)
|
Listening
|
Speaking
|
Reading
|
Writing
|
Number of Participants
|
20
|
30
|
16
|
17
|
Percentage
|
66.7 %
|
100 %
|
53.3%
|
56.7%
|
Table4: The Language Skills Needed in Business
English
As it is shown in table 4, the most needed language skill is
speaking since 100% of the learners have ticked on it, and then listening which
have got 66.7%. 17 learners that
32
The Presentation of the Findings
corresponds to 56.7% have added writing to their needs and only
16 of them, which stands for 53.3% , have stressed on reading .
Question 11: How useful are the Business English
courses with regard to your needs?
40
90
80
70
60
50
30
20
10
0
Useful Of some use Not useful
86.7%
13.3%
0%
Diagram 8: The Usefulness of Business English
Courses with Regard to Learners' Needs
The majority of the learners at INPED that corresponds to
86.7% see that the courses of ESP are useful with regard to their needs , few
of them, i,e 13.3%, have declared that the Business English courses are only of
some use .
Question 12: Why do you consider English
important in the Algerian business field?
The majority of the learners that is 90% have answered this
question by making reference to English as an international language. They have
argued that as English has emerged as an international language for many
fields. It is important for them to learn it in order to be able to work and
communicate in Business English. In addition, some of them have argued that
English is very important in the Algerian business field as many companies have
international relations. So, it would become easy for them to build strong
relationships through a good communication in English.
33
The Presentation of the Findings
3.1.3 Results of Section Three: Learners' Satisfaction with
Business English Courses
Question 13: Are you satisfied with the
teaching methods used by the teachers in Business English courses ?
100
80
60
40
20
0
Yes
93.3%
No
6.7%
Diagram 9: Learners' Satisfaction with the
Business English Teaching Methods
The majority of the learners at INPED (93%) argue that the
teaching methods used by the teachers in the Business English courses are
satisfactory. Only 6.7% claim that they are not satisfied with these
methods.
Question 14: Are you satisfied with the syllabus
designed for your specific purpose in Business English courses?
|
Yes
|
No
|
Total
|
Number of Participants
|
28
|
2
|
30
|
Percentage
|
93.3%
|
6.7%
|
100%
|
Table 5: Learners' Satisfaction by the Business
English Syllabus
As noticed in the table above , the vast majority of the
learners i.e. 28 which stands for 93.3% are satisfied by the syllabus designed
for their specific purpose , and only 2 respondents that is, 6.7%, are
unsatisfied .
34
The Presentation of the Findings
Question 15: Are the Business English activities
programmed in your training helpful?
100%
40%
80%
60%
20%
0%
Yes No
93.3%
6.7%
Diagram 10: Learners' Attitude towards the
Activities Programmed for their Training The activities programmed in
the training are viewed as helpful by 93.3% of the learners and they are seen
as not being helpful by only 6.7% .
Question 16: What do you think about the
materials used ?
100%
40%
80%
60%
20%
0%
Very helpful Helpful Not helpful
0%
90%
10%
Diagram 11: The Degree of Usefulness of the
Materials Used
The statistics in the diagram above indicate that the highest
number of learners, that is 90%, think that the materials used in their studies
is at a higher degree helpful for them.
The Presentation of the Findings
Question 17: Are you really satisfied by the
content of Business English courses designed by the institution?
|
Yes
|
No
|
Total
|
Number of Participants
|
27
|
3
|
30
|
Percentage
|
90 %
|
10%
|
100%
|
Table 6: Learners' Satisfaction with the Content
of Business English Courses
Table 6 denotes that 27 of the questioned learners , that is
(90%), have answered that they are totally satisfied by the Business English
courses designed by the institution whereas 3 of them that corresponds to 10%
are not .
Question 18: Is the time allocated for the
Business English courses enough to you to use the English language
effectively?
|
Yes
|
No
|
Total
|
Number of Participants
|
24
|
6
|
30
|
Percentage
|
80 %
|
20 %
|
100%
|
Table 7: The Time Allocated for BE
Courses
Table 7 shows that the majority the learners (80%) agree that
the time allotted to the ESP courses is enough and sufficient for them to use
English effectively. (20%) have answered unfavorably and see that the time
allotted is not enough.
35
Question 19 : Do your teachers encourage you to
use authentic materials?
The Presentation of the Findings
|
Yes
|
No
|
Total
|
Number of Participants
|
30
|
0
|
30%
|
Percentage
|
100 %
|
0 %
|
100%
|
Table 8: Teachers' Encouragement for Authentic
Materials Use
All the questioned learner have stated that their teachers do
encourage them to use authentic materials in Business English.
? If yes, what are the objectives of the use of
those materials?
a. To speak English fluently.
b. To understand business English terminology.
90%
88%
86%
84%
82%
80%
78%
76%
74%
a b
90%
80%
Diagram 12: The Objective of Authentic Materials
Use
The results of the diagram show that many learners see that
the objective of the use of authentic materials is more to speak English
fluently. In fact (90%) of the learners have ticked for the first answer . 80%
have pointed out that the use of those materials helps also in understanding
the business English terminology
36
Note: some have stressed on both the objectives .
37
The Presentation of the Findings
Question 20: Have you tried to develop your
level in Business English outside INPED?
76.7%
23.3%
Yes No
Diagram 13: English Level Development
As highlighted in diagram 12, the majority of the learners have
not tried to develop their level of English outside INPED, that is (76.7%) have
answered with NO and (23.3%) have answered that they have developed their level
elsewhere.
? The development of the level was it mainly
in:
a- English for Business Purposes (EBP)
b- General English (GE)
16%
14%
12%
10%
4%
8%
0%
6%
2%
a b
6.7%
16.7%
Diagram 14: Areas where Learners have Developed
their Level in Business English
38
The Presentation of the Findings
It is clear in the diagram 14, that learners have tried to
develop their level of English outside INPED and this in the domain of general
English. Therefore, 73% have answered GE and only 27% have tried to develop
their level in the domain of English for Business Purposes.
Question 21 : Which aspects of the English
language would you suggest to be focused on in Business courses? (you can
choose more than one)
100%
40%
90%
80%
70%
60%
50%
30%
20%
10%
0%
93.3% 100% 96.7% 93.3% 96.7%
83.3% 76.6%
Diagram 15: Learners' Suggestions about the
Aspects of English to be Focused on
Diagram 15 suggests that learners have suggested different
aspects of English to be more focused on in their learning. 100% of them have
agreed on the importance of learning more technical vocabulary , as well as
listening comprehension and communicative skills which got 96.7% . Yet, 93.3%
of the learners have agreed on giving also more focus on writing skills and
specific grammar. Moreover, even general vocabulary and reading comprehension
have got a high number of respondents which stands for 83.3% and 76.6%
respectively.
Question 22: At the end of your studies, and
in relation to your acquired knowledge in Business english, you have become
able to:
a. listen to lectures presented in English
39
The Presentation of the Findings
b. speak English fluently.
c. read Business English easily.
d. write English correctly.
e. listen to conferences/talks presented by experts in
English.
f. exchange views with foreign experts in formal and informal
situations.
A
|
B
|
C
|
D
|
E
|
F
|
83.3%
|
13.3%
|
90%
|
86.7%
|
50%
|
43.3%
|
Table 9: Learners' Acquired Abilities at the
End of Studies
Table 9 sheds light on what the learners have become able to
do more easily after having crossed a long way in their studies. 90% of the
learners claim having become able to read Business English easily. Yet, 86.7%
have become able to write English correctly. 50% of the learners are able to
listen to conferences presented in English. However, 50% cannot listen to talks
presented in English.
3.2 Presentation of the Results of the Teachers'
Questionnaire 3.2.1 Results of section one: Profile of the Teacher
Question 1: How old are you?
|
25-29
|
30-39
|
40-49
|
50+
|
|
Total
|
Number of participants
|
0
|
4
|
1
|
1
|
|
6
|
Percentage
|
O %
|
66.66 %
|
16.66 %
|
16.66
|
%
|
100%
|
Table 10: Teachers' Age
The table above shows that the majority of the teachers are
less than 40 years old, i.e 66.66% which stands for 4 teachers. Moreover, only
16,66% are between 40 and 49 years. 16.66% are more than 50 years old.
The Presentation of the Findings
Question2: Which degree do you have?
50,00%
40,00%
30,00%
20,00%
10,00%
0,00%
License
33,3%
Magister
PHD
16,7%
50%
Diagram 16: Teachers' Level
It is noticed in the diagram above that only 16, 7% of the
teachers do have a magister degree. Besides, 33.3% of them have a license
degree and 50% have a PHD.
Question 3: How long have you been working as an
ESP teacher?
40,00%
90,00%
80,00%
70,00%
60,00%
50,00%
30,00%
20,00%
10,00%
0,00%
First year 2-5 years 5+
0,00%
16,7%
83%
Diagram 17: Teachers' Experience in ESP
teaching
Diagram 17 shows that most of the teachers (83%) have got more
than 5 years experience in the ESP teaching. Whereas 16.7% are ESP teachers
only for 2 to 5 years.
40
Question 4: How long have you been working as an
ESP teacher at this institution?
The Presentation of the Findings
66.7% of the teachers which stands for 4 teachers have got more
than 5 years experience in ESP teaching at the INPED. Some of them have been
working for 2 to4 years and a very few number of them are new teachers.
3.2.2 Results of section Two: Course Organization
Question 5: What are the skills that are given
more importance?( you can tick more than one answer).
100%
40%
90%
80%
70%
60%
50%
30%
20%
10%
0%
Listening Speaking Reading writing
100%
100%
83,3%%
83,3%
Listening Speaking Reading writing
Diagram 18: The Skills that are given more
Importance
The statistics in diagram 16 indicate that all the teachers
give importance to the listening and speaking skills. Furthermore, 83.3%
believe that reading as well as writing skills should also be given a great
importance.
Question 6: During your present teaching, do you
use : ( You can tick more than one answer)
a. textbooks related to general English.
b. textbooks related to Business English.
41
c. materials you prepare yourself (texts, exercises, etc ).
42
The Presentation of the Findings
100,00%
80,00%
60,00%
40,00%
20,00%
0,00%
83,3%
A
100%
B
16.7%
C
%
A
B
C
Diagram 19: The Teaching Materials
Used
The results in diagram 19 indicate that all the teachers rely
on textbooks related to Business English in their teaching process. A huge
majority of them, which corresponds to 83.3%, also use textbooks related to
general English in order to support their teaching. Only 16.7% of the teachers
use materials they prepare themselves.
Question 7: Do you use authentic materials while
teaching?
|
Yes
|
No
|
Total
|
Number of Participants
|
6
|
0
|
6
|
Percentage
|
100 %
|
0 %
|
100%
|
Table 11: The Use of Authentic
Materials
Table 12 denotes that 100% of the teachers at the INPED do use
authentic materials in their teaching process.
Question 8: Do you think your role as a teacher
is:
a. To identify and sort out learners' goals of
learning.
b. To conduct a research in order to design a course.
c. Both.
43
The Presentation of the Findings
100%
40%
80%
60%
20%
0%
A B C
0% 0%
100%
Diagram 20: The Role of the Teacher
As presented in diagram20, 100% of the teachers affirm that their
role as a teacher is both to identify and sort out learners' goals of
learning, as well as to conduct research in order to design
courses.
Question 9: a- Do you evaluate the learners'
achievement?
|
Yes
|
No
|
Total
|
Number of Participants
|
6
|
0
|
6
|
Percentage
|
100 %
|
0 %
|
100%
|
Table 12: Evaluation of Learners'
Achievement
The table above shows that 100% of the teachers do
evaluate the learners' achievement
b- If yes , when?
a. At the beginning of the unit.
b. At the end of an instructional unit.
c. At the end of a semester.
d. Every day.
44
The Presentation of the Findings
16,7%
83,3%
A
B
C
D
Diagram 21: Period of Testing
As it is noticed in diagram 21, 83.3% of the teachers evaluate
their learners at the end of an instructional unit, 16.7% evaluate them at the
end of each semester. No one of the teachers evaluates the learners at the
beginning of the unit nor every day.
Question 10: As an evaluator, do you evaluate
yourself after each course?
|
Yes
|
No
|
Total
|
Number of Participants
|
6
|
0
|
6
|
Percentage
|
100 %
|
0 %
|
100%
|
Table 13: Teachers' self-evaluation
As displayed in the table above 100% of the teachers do
evaluate themselves after each course. That is, all of them evaluate their
teaching method after the end of a course.
Question 11: Do you collaborate With other
teachers in order to create a suitable course content?
The Presentation of the Findings
16.7%
83.3%
Yes No
Diagram 22: Teachers' Collaboration with other
Teachers
From the results of diagram 22, it is noticeable that 83.3% of
the teachers collaborate with other colleagues so as to create a suitable
course content for the learners. Nevertheless, a small minority which
corresponds to 16.7% do not work in collaboration with other teachers.
Question 12: Do you think that your teaching
method leads to better results ?
|
Yes
|
No
|
Total
|
Number of Participants
|
6
|
0
|
6
|
Percentage
|
100 %
|
0 %
|
100%
|
Table14: Teachers' Opinion about their Teaching
Method
The table above indicates that all the teachers are satisfied by
the teaching methods they use for teaching and argue that it has led to good
results.
3.2.3 Results of Section Three: Needs Analysis and Course
Design
Question 13: Do Business English classes take
place under the form of :
45
A- Courses
46
The Presentation of the Findings
B- Tutorials
40%
80%
60%
20%
0%
Courses Tutorials ( TD)
33%
66%
Diagram 23: The Form of BE Classes
As it appears in diagram 23, the majority of time BE classes
take place under the form of tutorials. In fact, (66%) of the teachers teach BE
with small groups of learners . However (33%) of them claim having teaching BE
in the form of classes.
Question 14: How can you define Course
Design?
Course Design has been defined by some teachers as being a
means for ensuring a good course content for the learners. Some of them have
said that it is a preparation of what ? when ? and how of a course. i.e It is a
preparation of what is going to be thaught during each course.
Question 15: Do you analyze the needs of your
learners before designing a course?
|
Yes
|
No
|
Total
|
Number of Participants
|
6
|
0
|
6
|
Percentage
|
100 %
|
0 %
|
100%
|
Table 15: The Implementation of NA before Course
Design
As presented in the table above, 100% of the teachers analyze the
needs of the learners before designing a course, i.e course design is
done by the analysis of the learners' needs.
47
The Presentation of the Findings
Question 16: Do you take into consideration the learners'
level to identify their needs?
|
Yes
|
No
|
Total
|
Number of Participants
|
6
|
0
|
6
|
Percentage
|
100 %
|
0 %
|
100%
|
Table 16: Learners' Level and Learning
Needs
For the purpose of identifying learners' needs, all
the teachers do take into consideration the learners' level so as to meet their
appropriate needs.
Question 17 : What are the instruments that are used
in order to identify learners' needs and wants?
a. Questionnaires.
b. Interviews.
c. Placement tests.
d. Others.
100%
40%
90%
80%
70%
60%
50%
30%
20%
10%
0%
a b c d
33.3%
66.7%
100%
0%
Diagram 24: The Instruments Used to Identify
Learners' Needs and Wants
The statistics of diagram 24 indicate that 100% of the
teachers use placement tests in order to identify the needs of the learners. A
great majority (66.7%) make interviews with
48
The Presentation of the Findings
their learners in order to identify their needs and wants.
Yet, a minority of the teachers, that is 33.3%, rely on questionnaires in order
to identify the needs of the learners.
Question 18: Step by step, how do you design
the courses in relation to the needs of the learners?
All the teachers being asked have argued that designing a
course always starts by identifying learners' needs, and this begins
each time by making placement tests, interviews or
questionnaires in order to know the learners' level in English. After
this, each learner is put in a classroom or level that suit his needs and then
each course is designed according the the needs of each level of learners.
3.3 Presentation of the Results of the Teachers'
Interview
This section is based on the analysis of the questions asked
in the interview. The questions have been asked for three (3) teachers at the
INPED of Boumerdes. The interviewees are all teachers of ESP that have been in
the domain for more than five years. The Content Analysis Method has
been used as a method to analyze the teachers' answers so as to gather
their different perceptions and views concerning course design and needs
analysis in ESP settings ,precisely in Business English.
Q1: Have you had some training in ESP
teaching?
Two teachers have declared that they have had some training
before teaching in the field, whereas one has said that he has never had any
training in ESP.
Q2: Do you think that training is important for teaching
ESP?
All the interviewed teachers have affirmed that training is
very important in ESP teaching as it helps them to be equipped with a variety
of skills other than teaching methodology. They have added that these skills
may include some basic knowledge of their
49
The Presentation of the Findings
students' subject area, course designing, materials
production, organizational skills, soft skills, etc.
Q3: Do you follow any program while teaching Business
English?
All the teachers have answered that they do follow an
official program while teaching Business English. However, they sometimes add
their own teaching aids.
Q4: How do you design this program?
The teachers have said that the program is designed
through identifying learners' needs and wants. They have added that it
is usually designed through having a meeting with the majority of the
teachers, then analyzing the learners needs or what they call trainees' needs
that are presented in a letter they receive from the company where the
trainees work (e.g.Sonatrach), and then confirm those needs with the company
training managers ( CTM) .
Q5: What do you do in order to design the appropriate
course content?
In order to design the appropriate course content, most of
the teachers select courses either from the pedagogical program or from
authentic materials. These courses are chosen according to the needs of the
learners in order to make them better users of English for their specific
purposes.
Q6: Can you define needs analysis ?
Two teachers have defined Needs Analysis as a method to
analyze the needs of the learners before the beginning of their training period
in order to identify their strengths and weaknesses so as to design the
appropriate courses for them. One teachers have added that Needs
Analysis is an attempt to gather data about learner's needs and goals of
learning ESP or Business English.
50
The Presentation of the Findings
Q7: Do you think that identifying learners' needs at
the beginning of a course leads to a better teaching and learning ?
All the teachers have agreed that identifying learners needs
at the beginning of any academic year leads to a better teaching and learning.
In fact, they have affirmed that analyzing those needs helps in designing a
course that answers the needs of the learners and that leads to remarkable
success. For them, identifying learners' needs ensures the
success of the ESP or Business English course and it is the key for a good
teaching which ensures an effective learning process
Q8: What is the objective you want your learners to
achieve at the end of the course?
The ESP teachers have not only given one objective they want
their learners to achieve at the end of the course.In fact, one of them has
stated the importance of the development of the four skills (listening,
speaking, reading and writing) at the end of a course for a good mastery of
Business English. Two others have said that the mastery of technical
terminology especially related to their occupation or field and the ability to
use the language successfully for job related functions are the main objectives
that learners must achieve at the end of any course.
Q9: Do you think that the learners are satisfied with
the courses designed to them? All the teachers argue that the Business
English learners are satisfied with the courses
designed to them.
How do you know so?
One teacher has said that appreciation forms are given to the
learners to complete at the end of their training so as to know if they are
satisfied or not. Another one has added that he usually asks his students this
question and he always gets a positive answer. The last teacher has answered
that since the courses are designed on the basis of Needs Analysis, there is no
doubt about their satisfaction.
51
The Presentation of the Findings
Q10: Do they become better users of Business English
through the ESP courses designed to them?
All the teachers have argued that the learners have become
better users of Businnes English through the designed courses. One of them has
added that «if they do really want to
communicate Business in English, they will be able to do so.
And if they do follow the instructions and all the pieces of advice
given by the institution, they will succeed».
Conclusion
This chapter presents the results of the analysis of
the learners and teachers' questionnaires as well as the interview.
The results reveal that teachers at the English department of INPED make a
needs analysis for the learners before designing any Business English course.
Thus , they are aware about their needs, wants, and purpose of learning.
Moreover, the results show that different instruments have been used in order
to meet the needs of the learners and design appropriate BE courses, among them
placement tests, questionnaires and interviews. Consequently, most of the
learners are satisfied and have had positive results at the end of their
Business English training period.
Chapter Four: Discussion of the
Findings
52
Discussion of the Findings
Introduction
After the analysis has been achieved on both the
questionnaires and the interview, the primary objective of this chapter is to
provide an objective interpretation of the findings issued from the
investigation. Chapter four discusses the results of the study in relation to
the research questions, as well as the literature review presented in chapter
one. It comprises four major sections which aim to provide answers to the
research questions and to confirm or refute the formulated hypotheses .The
first section is an overview about the current ESP situation at INPED. Section
two discusses the results obtained from the study about whether needs analysis
has been taken into consideration to design Business English courses in
INPED or not . Section three discusses the different instruments used
to identify learners' needs and wants. Finally, Section four outlines the
learners' satisfaction to ESP courses designed by the ESP teachers at
INPED of Boumerdes.
4.1 The ESP Situation at the INPED
The two questionnaires and the interview have helped us to
gather some important information about the current ESP situation at INPED.
First of all, the results of the teachers' questionnaire show
that the majority of the ESP teachers at this institution, that is 66.6%, are
between 30 and 40 years old, 16.7% of them are between 40 and 49 years old ,
and 16.7% are more than 50 years old (Table10) . From the teachers'
interview, we can notice that 66.7% of the teachers have affirmed
having had some training in ESP teaching before beginning to teach, however all
of them have claimed about the importance of training in ESP for an effective
teaching and learning process. According to them training helps to be equipped
with a variety of skills other than teaching methodology. Such skills may
include some basic knowledge of their students' subject area, course
designing, materials production, organizational skills, soft skills,
etc. For Dudley-Evans (1997) ESP teacher training should
53
Discussion of the Findings
concentrate on needs analysis in the context for which the
students are prepared. That is, the teachers should be trained on the way we
analyze the needs of the learners and design appropriate courses that are
suitable for their level as well as their goals of learning ESP. Cambridge
Professional Development Qualifications (2014) recognize the importance of
teacher training by stating that, «The most important factor
in the quality of students' learning is the quality of
teaching and school leadership. Teachers and leaders need to develop their
professional thinking and practice continuously throughout their
careers» (P.03). This means that it is important for the
teachers to be trained for an effective learning development. In fact
teachers influence the learners' abilities as well as the effectiveness
of the course.
In addition to that, the study confirms that 33.3% of the
teachers at INPED work with a license degree in English, 17.6% of them have got
a magister degree, and 50% have got other degrees such as PHD in translation
studies (Diagram 16). Moreover, the majority of them that corresponds to 83.3%
have been teaching ESP for more than five years (Diagram 17). Thus, they have
confirmed having the ability to teach ESP effectively by taking into account
all the necessary aspects of ESP teaching and course design.
For the learners, the questionnaire that has been distributed
for them shows that they are mostly adults. That is 56.7% are between thirty
and forty years old, 33.3% are more than 40 years old, and only 10% are between
25 and 30 years old (Table1) . This confirms what Dudley Evans and St. John
(1998) have said about ESP learners. They have stated that ESP courses
are usually designed for adult learners at «tertiary level» or for
work place situations. In addition to that, the questionnaire confirms
that most of the learners at INPED that corresponds to 83.3% have a middle
level in English and want to improve it (Diagram 4). Consequently, ESP learners
are familiar with the English language however they have some weaknesses that
they want to address. This goes in tune with what Sifakis (2003) has said
about learners in ESP. For him, «ESP learners are
adults who have a strong educational
54
Discussion of the Findings
background but have weaknesses in English. Thus, they are
highly motivated because their needs are catered to»
(P.6). This means that learners in ESP have already an
educational background that they want to improve. In fact, they are learning
the language in order to communicate professional information and to perform
some particular, job-related functions.
The statistics have shown that 100% of the ESP learners do
like the English language and have a favorable attitude towards English
language learning from the beginning of their training (Table 2). In fact, they
are very interested in learning business in English as 73.3% find it very
important for their domain or future career (Diagram 5), consequently, they are
motivated to learn business English.
4.2 Needs Analysis in Business English Course Design
4.2.1The Integration of Needs Analysis in Business English
Course Design
First of all, the findings of the work show that Needs
Analysis has been taken into consideration by the INPED teachers before
designing any Business English course. As presented in the teachers'
questionnaire and the interview, 100% of the teachers have affirmed
the importance of using Needs Analysis before designing courses for the
learners. That is, the courses are designed by taking into account the
learners' needs and wants so as to create appropriate language skills,
functions and forms as required in the leaner's needs profile. This
confirms the first hypothesis which states that Needs Analysis has
been taken into consideration by the course designers at INPED of Boumerdes.
McDonough (1984) states that the language needs of the learners should be the
bases for course development. He says, "Information on his or her language
needs will help in drawing up a profile to establish coherent objectives, and
take subsequent decisions on course content" (P.29). That is to say,
learning needs are the key for developing appropriate ESP courses. Berwick
(1989) adds that needs assessment is important for decision planners to design
the courses. This confirms that
55
Discussion of the Findings
assessing the needs of the learners helps the teachers to take
decisions about what should and what should not be taught in the ESP course,
and this also influences the development of the course as it make it more easy
and more effective.
The learners' questionnaire confirms again that the
Business English learners at INPED do learn what they really need to
in order to achieve their learning goals and objectives. Therefore, their needs
are met so as to create suitable course content for them. For Hutchinson and
waters (1987) «ESP is an approach to language
teaching in which all decisions as to content and method are based on
the learners' reason for learning» (P.19). This definition
explains that the learning goals and objectives are very important to know in
order to create good and suitable program that suits the learning needs and
wants, that is to say, business English learners' needs and
expectations should be given a great attention. Thus, course design is
a negotiating process in which learners play an essential role. That is,
teachers cannot teach whatever they want because the learners do have needs and
goals they want to achieve at the end of their training period.
The teachers' interview shows that the majority of the
INPED teachers think that identifying learners' needs at the beginning of their
training leads to better results. For them, needs analysis is the key
for a good teaching which ensures an effective learning process. This goes in
tune with what Sieroka (2008) have said about ESP teachers. For him, ESP
teachers should first identify and sort out the learners' goals of
teaching and then conduct a research in order to design a course and
identify the appropriate teaching materials. That is, ESP teachers are supposed
to analyze the needs of the learners before making any decision about the
content of the course and the teaching materials to be used. In other words, as
the teacher is a course designer and a material provider, he must
design courses depending on the learners' needs and reasons of
learning. He should also bear in mind some basic questions before designing any
course, such as, who are the learners? What do these learners need to learn
English for? And what kind of teaching materials do they need? These questions
need to be
56
Discussion of the Findings
solved through making a Needs Analysis on the learners by
using different materials and instruments because in ESP course, it is needs
analysis that determines which language skills are useful for the learners to
be able to accomplish certain professional tasks (e.g. for a tourist guide,
courses should be focused on the speaking skills and for a pilot courses should
be focused on listening as well as speaking). Thus, ESP or Business English
courses are centered on the context.
4.2.2 Needs Analysis and Course Organization
After the teacher designs the appropriate course content
through Needs Analysis, he should then organize the course in a way that is
appropriate for an affective learning process. Teachers, after recognizing the
most important areas where the learners have problems and difficulties, are
able to identify learners' needs and wants in an effective manner. As
it is shown in the teacher's questionnaire, 100% of the teachers claim that the
learners need more practice in listening and speaking skills as these
two have a great importance for their future career.Thas is to say, these
learners need to improve more listening and speaking skills as it is required
by their domain. 83.3% of them have argued that reading and writing skills
should also be given more importance (Diagram 18). Therefore, the teachers
organize courses for practicing more listening and speaking skills and
sometimes reading and writing. For this purpose, different teaching
materials are used in order to satisfy the learners' needs.
On the one hand, the questionnaire indicates that 100% of the
teachers rely on textbooks related to Business English in their teaching
process as the majority of the learners need to learn Business vocabulary or
terminology (Diagram19). All the teachers claim that the English instruction
should focus on English needed rather than on general English. Hutchinson and
Waters (1987) think that "In terms of language content, there is little
reason why a Biology text should be more useful to a biologist than a
Physics text» (P.165). This means that, in terms of the
course content, learners in ESP should find what is relevant to
57
Discussion of the Findings
their field. I.e, teaching materials, program and
syllabus should be in relation to the learners' context and domain. On
the other hand, a huge majority of the teachers which corresponds to 83.3% also
use textbooks related to general English in order to support their teaching
because it is not possible to learn Business English without taking into
account some aspects of general English as it is the basis for learning the
language. Moreover, many teachers also use authentic materials rather than
texts designed pedagogically (Table11), because authentic materials are
considered as an aid for supporting teaching and learning. This is also
mentioned by Guariento and Morley (2001) who believe that using authentic
materials relates to the onset of communicative movements in which there is an
attempt to simulate real world in the classroom. That is, authentic materials
are helpful for the learners as they make them interact with the real language
and content rather than the form. In addition, these materials help the
learners to feel that they are learning the language as it is used in real life
situations and this makes them understand and be motivated to learn and get
useful and meaningful language. Many language teachers believe that
authenticity has proved its beneficial role in language teaching and there is
no argument regarding this. (Shrum and Glisan, 2000; Richards,2001;
Kilickaya,2004 ).
Within course organization, the questionnaire indicates that
the majority of the teachers which corresponds to 83.3% collaborate with other
colleagues in order to help each other and create a suitable course
content for the learners' needs. Only 16.7% do not collaborate
(Diagram 22). As it has been mentioned by Dudley-Evans and St-John (1998) The
ESP teachers' should cooperate with other teachers that are specialists
in the domain in order to gain knowledge about the teaching skills,
tasks, and syllabus so as to bring the suitable material and courses
for the learners. This means that teachers' cooperation helps in
developing the teaching and learning process as it brings new ideas
and methods on the teaching skills, materials, program and syllabus to be
used.
58
Discussion of the Findings
As a result, ESP teachers at the INPED of Boumerdes are
conscious about the importance of learning needs in the creation of suitable
teaching materials and course organization. This makes them be motivated to
search for all the possible methods to be used so as to meet the
learners' needs in an effective manner and organize courses
that suit these needs.
4.3 Instruments for Needs Analysis
4. 3.1 Learners and their English Language Needs
In terms of the English language needs and wants, the
learners' questionnaire shows that 73.3% of the learners find English
very important in their business domain (Diagram 2). As a result, Business
English learners at INPED want more training to develop their language
performance. Some of them, that is 83.3% of the learners, have started their
learning as beginners in English , and Only 16.6% have declared starting their
learning with an intermediate level (Diagram 4). Thus, in terms of needs of the
skills, the learners have different learning goals and objectives. INPED
learners have argued that they need more training in the English language for
their specific purposes. In fact 100% of them claim the need of practicing more
the speaking skill as it is very important for their domain and 66.7% have
declared having the need to assimilate more listening as it is also essential.
Besides, More than 50% of the learners feel the necessity to acquire reading
and writing skills (Table 4). These results show that learners have
concentrated much more efforts on speaking and listening rather than reading
and writing. One can justify this difference by the fact that there has been
much demand on these two skills in their field. The results which are shown on
the learners' questionnaire and which represents the findings of the
current study, have confirmed the significant role of English in the
Business area as demonstrated by previous researchers such as Chen in 2006 and
Ekici in 2003.
59
Discussion of the Findings
Regarding the INPED learners' English
language lacks, the findings on Table 3 reveal that they are unable to
effectively practice the four skills needed in order to master Business English
well. They have rated themselves in listening, speaking, reading as well as
writing. In fact 63.3 % of the learners reveal that their level in listening is
just average, and 36.3% of them have evaluated themselves as being good. For
the speaking skill, 16.7% of the learners have revealed their weakness, 66.7%
are almost average, and only 16.7% are good. On the other hand, 16.7% of the
learners have confirmed that their level in reading is weak and 56.7% have said
it has been average. Only 26.7% have evaluated themselves as being good.
Finally, 13.3% of the ESP learners consider their level in writing weak and 50%
of them consider it average. Only 36.7 are good (Table 3). In view of that and
relying on Chambers' work (1980), Robinson (1989) writes
«An important consideration is the degree of
proficiency expected in the target situation»
(P.402). That is to say, taking into consideration the
learners' weaknesses, needs and goals of learning ensures the degree of
proficiency needed. In other words, considering the learning needs
helps in achieving the learning goals and objectives.
4.3.2 The Instruments Used to Identify Learning Needs
In order to identify the needs of the learners, many
instruments have been used by the ESP teachers. The findings of the
teachers' questionnaire and the interview indicate that 100% of the
teachers use placement tests in order to identify the needs of the learners.
These tests are usually given to learners entering an educational institution
to determine specific knowledge or proficiency in various subjects for the
purpose of assignment to appropriate courses or classes. A great majority of
the teachers, which corresponds to 66.7% make interviews with their learners in
order to sort out their needs and wants through asking them different questions
about for example the language skill they want to improve, as well as finding
out their strengths and weaknesses so as to place them in the right level
and
60
Discussion of the Findings
design the appropriate courses for them (Diagram 24). Kval
(2009) argues that qualitative data are `most often' collected by
researchers through interviews and questionnaires. However, interviews
,compared to questionnaire, are more powerful in eliciting narrative data that
allows researchers to investigate people's views in greater depth.
As it is shown in the results of the teachers, a minority that
corresponds to 33.3% rely on questionnaires in order to identify the needs of
the learners (Diagram 24). The questionnaires are distributed to the learners
at the beginning of their training and are asked to answer some
important questions about their needs, wants, strengths,
weaknesses...etc. These questionnaires cover also language skills
area, out of class language experience, aspects of the language program and
opinions about their language teachers. In this view, Schutz and Derwing (1981)
use questionnaires to find out students' characteristics, previous English
language learning experience, motivations, attitudes and relevance of the
program to future job. According to the University of Surry (n.d.)
questionnaires help in collecting a large amounts of information from a large
number of people in a short period of time, and then the questions can be
analyzed more 'scientifically' and objectively than other forms of research.
100% of the teachers being asked argued that designing a
course always starts by identifying learners' needs, and this begins
each time by making placement tests, interviews or
questionnaires in order to know the learners' level in English. After this,
each learner is put in a classroom that suits his needs and each
course is designed according to these needs for each level of learning. This
result confirms the hypothesis which states that different instruments such as
placement tests, interviews and questionnaires are used by the ESP
teachers as instruments in order to identify learners' needs and wants.
Howell's (1995) study on students' needs and expectations of Chinese
language learning also reveals some interesting results. His study uses
questionnaire and interview techniques to find out what the students need
during the program, what aspects of the program that need improvements and
61
Discussion of the Findings
views on how well the program prepares the students to enter
business or employment in general. He assumes that «learners'
views can provide valuable information for reviewing of
developing effective strategies for learning and teaching
..." (P.22).
4.4 Learners' satisfaction of Business English Courses
According to Nunan (1989) «The attitudes and
expectations of the learners and the specifications of the
official curriculum will determine and transcribe the effectiveness of a
language program» (P.176). In view of that,
the learners' questionnaire indicates that 90% of the learners are
satisfied by the Business English course designed by the ESP teachers at INPED
(Table 6). Moreover, 93.3% of them have argued that the teaching methods
addressed by ESP teachers as well as the syllabus designed for their specific
purpose are satisfactory (Diagram 9 and table 5). The results have also shown
that most of the participants that correspond to 86.7% have argued that the ESP
courses are useful with regard to their English language needs
(Diagram8), and this confirms that the learners' at INPED of Boumerdes
meet their needs.
In addition to that, the learners' questionnaire shows
that the progress of 80% of the learners at INPED is high and only 20%
have witnessed a low progress. Yet, the statistics have shown the progress of
the learners in Business English and this thanks to the activities and the
teaching materials used by the ESP teachers. The questionnaire reveals that
most of the participants (93.3%) have confirmed that the activities programmed
for their training are helpful in their learning (Diagram 10), and 90% of them
have added that the teaching materials being used are also helpful (Diagram11)
. Moreover, 100% of the learners have argued that their teachers encourage them
to use authentic materials in the classroom (table 8), and this in order to
speak English fluently and to understand business English language (Diagram
12). In fact, authentic materials offer the students a valuable source of
language
62
Discussion of the Findings
input since they could be exposed to more than just the
language presented by the teacher and the textbook (Gebhard, 2006). Moreover
these materials motivate learners and give them a sense of pleasure while
learning. Consequently, as the learners are satisfied, most of them that
corresponds to 76.7%, have not tried to develop their level of Business English
outside INPED (Diagram 13). Consequently, these results confirm the third and
last hypothesis which states that «learners meet their needs, thus
they are satisfied».
Conclusion
This chapter has discussed the results of the investigation
that have answered the three research questions of the study being asked in the
introduction. The results have come to the conclusion that the hypotheses
suggested are all confirmed. Indeed, Needs analysis has been taken into
consideration by the ESP teachers at INPED, and different instruments such as
placement tests, questionnaires as well as interviews have been used as
instruments in order to identify learners `needs and wants. In addition
to that, the results of the work have confirmed the reality about learners'
perception toward Business English learning at the INPED. That is, the
majority of the learners have been satisfied by the courses designed to them.
Finally, Our results have casted a new light on the true existence of Needs
Analysis on learners in Business English classes, precisely in the English
department of INPED at Boumerdes.
General Conclusion
63
General Conclusion
The present work had investigated the issue of the design of
ESP courses through Needs Analysis in the Algerian institution INPED at
Boumerdes. The main objective of the study is to check whether needs analysis
has been taken into consideration by the course designers in order to design
Business English courses or not . Moreover, the research has intended to find
out the different instruments that have been used in order to gather
information from learners about their needs and learning goals so as to design
suitable courses for them. Likewise, this work seeks to know learners'
perception towards business English courses and if they are satisfied
or not.
In the present work, the mixed method approach, that combines
both qualitative and quantitative approaches, has been used as a method of
investigation in order to answer the research questions of the work and gather
the appropriate data. A questionnaire that includes both closed-ended questions
and open-ended questions has been distributed to thirty Business English
learners, that have been selected randomly, at the English department of INPED
in order to identify their views about courses designed for their specific
purpose. In addition, a second questionnaire has been administered to six
teacher, plus a semi-structured interview for three others in the same place,
so as to collect information about the teaching and learning process in
relation with Business English course design and needs analysis. For the
qualitative data of the questionnaires and the interview, Qualitative Content
Analysis (QCA) has been used since it interprets and describes the open-ended
questions. Whereas the quantitative data of the two questionnaires have been
calculated and analyzed through the rule of three. The results offer a
perspective from which we answer our research problem.
Thanks to the data analysis tool, the empirical findings have
been synthesized and thus provide answers to the research questions that have
been advanced in the study. The final results of our investigation have
provided positive answers of the three research questions. First, our research
leads to the conclusion that the first hypothesis which states that Needs
64
General Conclusion
Analysis has been taken into consideration by the course
designers is confirmed. That is to say the designers of courses analyze the
needs of the learners and put them into practice and this is according to the
answer of the teachers in question fourteen (14) where we have asked them
whether they analyze the needs of the learners before designing a course, as a
result 100% have said that they do. Moreover, the answer of question four(4) in
the interview how «is the program designed ?» confirms that
the course designers take NA into account by answering that they meet
in order to study the learners needs then they design the syllabus in relation
to those needs. Second, we have concluded that the instruments used to identify
the learners needs are mainly questionnaires, interviews, and placement tests ,
and this is the answer of the teachers to question seventeen (17) in the
teachers' questionnaire . Consequently, the second hypothesis
is confirmed. Finally, the last hypothesis which states that the learners are
satisfied by the Business English courses designed to them is confirmed. That
is to say ,their objective concerning the English they need in their occupation
is attained, and this is clear in question (13.14.15) where we have asked
questions concerning whether the learners are satisfied with the method,
syllabus and the activities presented to them. They have answered favorably.
In order for Business English courses to be well designed, it
is more advisable to consider Needs Analysis as an indispensable aspect of BE
syllabus design in order to link the present learners' specific needs with
their needs in their prospective employment. Needs-analysis involves not only
the learners but also all parties in the educational system and relevant user
institutions that ultimately employ learners.
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https://fr.slideshare.net/suyarifaarumi1/english-for-business-from-2-nd-group-umt
Appendices
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Appendix A:
Learners' questionnaire
Dear Participants,
This questionnaire is an essential part of our master
dissertation entitled: «Investigating the Design of
Business English Courses through Needs Analysis» .
The objective of this questionnaire is to gather information
about the current situation of ESP course design, precisely in Business
English. course design at the INPED .
All information that will be collected in this study will be
treated confidentially .You are guaranteed that you will not be identified in
any report of the results of this study.
Please use a cross (X) to indicate your chosen answers, and
use your own statements where it is necessary.
Thank you for your cooperation
Section one: Participants attitudes to English
1- How old are you?
Under 25 25-30 30-40 Under 40
2- Do you like English?
Yes No
3- How important is English for you? Less important
Important
Very important
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How was your attitude towards English language learning at the
beginning of your training?
Favorable Unfavorable
5- Have you started your training with : Beginner
Intermediate Advanced
Section Two: learners' Perception towards Business
English learning
6- How interested are you in learning business English ?
Not interested Interested
7- How can you evaluate your current level in English?
Very low Low Medium Good Very good
8- how can you evaluate your progress in Business English at
this institution:
No progress Low progress High progress
9- Would you say that your proficiency in English language
learning is
Weak Average Good Very good
Listening Speaking Reading Writing
10-
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Which language skill do you need the most?
Listening Speaking Reading Writing
11- How are the Business English courses with regard to your
English language needs?
Useful Of some use Not useful
12- Why do you consider English important in the Algerian
business field?
Section Three: Learners' Satisfaction to Business
English Courses
13- Are you satisfied by the teaching method used by the
teachers in Business English courses?
Yes No
14- Are you satisfied by the syllabus designed for your specific
purpose in Business English courses?
Yes No
15- Are the Activities programmed helpful?
Yes No
16- What do you think about the materials used?
Very helpful Helpful
Not helpful
17- Are you satisfied with the Content of Business English
courses designed by the institution?
Yes No
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Is the time allocated for the Business English courses enough to
you to use the English language effectively?
Yes No
19- Do your teachers encourage you to use authentic materials in
ESP?
Yes No
If yes, what are the objectives of the use of those materials?
To speak English fluently.
To understand business English terminology.
20- Have you tried to develop your level of Business English
outside INPED?
Yes No
? If yes , it is mainly in :
English for Business Purposes (EOP)
General English (GE)
21- Which aspects of English language would you suggest to be
focused on in ESP courses?
(you can choose more than one )
Specific grammar.
Technical vocabulary.
General vocabulary.
Reading comprehension.
Listening comprehension.
Writing skills.
Communicative skills.
Others (please specify)
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22- At the end of your studies, and in relation with your
acquired knowledge of ESP, you have became able to:
a. listen to lectures presented in English.
Yes No
b. speak English fluently.
Yes No
c. read Business English easily.
Yes No
d. Write English correctly.
Yes No
e. listen to conferences/talks presented by experts in
English.
Yes No
f. exchange views with foreign experts in formal and informal
situations.
Yes No
Thank you for your cooperation.
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Appendix B :
Teachers' Questionnaire
Dear Participants,
This questionnaire is an essential part of a master dissertation
entitled: «Investigating the Design of Business English Courses
through Needs Analysis» .
The objective of this questionnaire is to gather information
about the current situation of
Scti oe: Pfil o t Techer
Business English course design at the INPED .
1-All How informationold are thatyou? will be collected in this
study will be treated confidentially .You are guaranteed that neither you, nor
this institution will be identified in any report of the results of
2529 3039 4049 50+
this study. Your responses will be kept and used only for
academic purposes.
Which degree do you have?
Please use a cross (×) to indicate your chosen
answers, and use your own statements
where it is necessary.
Thank you for your cooperation
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3- How long have you been working as an ESP teacher ?
This is my first year 2-5 years 5+ years
4- How long have you been working as an ESP teacher at this
institution?
Section Two : Course Organization
5- What are the skills that are given more importance in
Business English?
Listening Speaking Reading Writing
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6- During your present teaching experience, do you use:
a. textbooks related to general English?
b. textbooks related to Business English?
d. materials you prepare yourself (texts, exercises, etc.)?
7- Do you use authentic materials while teaching?
Yes No
8- Do you think your role as a teacher is:
To identify and sort out learners' goals of
learning.
To conduct a research in order to design a course.
Both.
9 - Do you evaluate the learners' achievement and
progress ?
Yes No
? If yes , when ?
A- At the beginning of the unit. C- At the end of an
instructional unit.
B- At the end of a semester. D- Every day
10- As an evaluator, do you evaluate yourself after each
course?
Yes No
11- Do you collaborate with other teachers in order to create a
suitable course content?
Yes No
12- Do you think that the teaching method you follow leads to
better results ?
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Yes No
Section Three: Needs Analysis and Course Design
13- Do Business English classes take place under the form of
:
Courses Tutorials (TD)
14- How can you define Course Design?
15- Do you analyze the needs of your learners before designing a
course?
Yes No
16- Do you take into consideration the learners' level
to identify their needs?
Yes No
17- What are the instruments you use in order to
identify learners' needs and wants?
Questionnaires
Interviews
Placement tests
Others ( Please mention them )
18- What are the different steps you follow in order to design
the courses?
Thank you.
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Appendix C:
Teachers' Interview
This interview is conducted with three ESP teachers of the
English department at INPED. It aims to gather data about «The
Design of Business English Courses through Needs
Analysis».
Questionions :
Q1. Have you had some training in ESP ?
Q2. Do you think that training is important in ESP ?
Q3. Do you follow an official program while teaching Business
English?
Q4. How do you design this program?
Q5. What do you do in order to design the appropriate course
content?
Q6.Do you think that identifying the students' needs at
the beginning of any academic year leads to a better teaching and
learning?
Q7. What is the objective you want our learners to achieve at
the end of the course ?
Q8. Do you think that the learners are satisfied with the course
designed to them ? - How do you know ?
Q9.Do they become better users of Business
English through the ESP courses designed to them?
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