2.2 Research
structure
The structure of the research is divided into two main parts.
The first part of the research focuses exclusively on academic standpoint.
Indeed, it is an analysis of national context for intellectual property rights.
This part includes three levels:
Ø The macro level: This section
focuses on the government. This sets the level of action and attitude of the
Thai government in relation to intangible assets. This includes the structure
of the instruments of intellectual property, legal support and regulatory
environment.
Ø The meso level institutional level:
this level is between the macroeconomic environment is the microeconomic level.
In this category are listed the different agencies available in a given
territory. Institutions cover a wide range of services developed by the state,
such as the Department of Intellectual Property or all state institutions that
help companies to have a protection as effective as possible. We will focus on
three different items, ranging from an analysis of the institutional framework
to the level of proactivity of the institutions in the country and so their
effectiveness
Ø The micro-economic level: Most laws
and regulations of a country are creating the primary purpose of defending the
interests of persons, whether physical or moral. Intellectual property is no
exception to the rule. It must, however, that people are the currents of their
rights and how to enforce them, which is not always so easy. Therefore we will
try to determine the level of use of different protections available to
businesses. It is also important to focus on the violation rate and whether the
legal system is effective enough to be able to punish any misuse of an
intangible asset. Finally, the question of how often companies use its tools
will be asked
Ø The second part of our study should
been a quantitative research. Having sent our questionnaire to nearly 500
companies and had received very few responses, we did not do statistical
analysis. However, we fill this gap by more detailed qualitative analysis with
some contacts in the foreign country. We have also done research in several
libraries, including the Library François Mitterrand in Paris where we
found most of our sources, the university library in Belfort, and the Library
of Economics in Neuchatel. Taking a lot of contact in this country has been
very rewarding to a theoretical perspective. We then explain why companies do
not want to answer our questionnaire on intellectual property rights in
Taiwan
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